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Use Custom Instructions for guidance you want to write and manage directly—such as response style or recurring constraints. Use Memory for useful personal context ChatGPT can carry forward from conversations and other available sources. You can use both: instructions tell ChatGPT what you want it to know or do, while Memory can carry context forward as it develops. What’s available and how it’s controlled can vary by plan, region, platform, and workspace.

How Memory and Custom Instructions differ

OpenAI describes Custom Instructions as direct guidance you provide about what ChatGPT should know and how it should respond. Memory can carry forward relevant information from saved memories, chats, and other available sources, depending on your settings. One is user-written guidance; the other is context that can develop or change over time.

Question Memory Custom Instructions
What is it for? Carrying forward useful context from memories, chats, and other available sources, depending on settings. Providing direct guidance about what ChatGPT should know and how it should respond.
How does information get there? ChatGPT may save useful details, and you can ask it to remember something. Reference chat history may also supply relevant context when enabled. You write and manage the instruction text yourself.
How does it change? Context may be updated as your needs change; information drawn from chat history can change over time. You edit or remove the text. Updates apply immediately to chats, while earlier versions may remain in chat history.
What is it not? It is not a complete transcript or archive: not every detail from every conversation is retained, and a memory summary may omit details or sources. It is not an archive of past chats or a substitute for Memory.
Where do you manage it? Settings > Personalization > Memory; available labels and controls vary. Web and desktop: Settings > Personalization > Custom Instructions. iOS and Android: Settings > Customize ChatGPT.
Availability Varies by plan, region, platform, and workspace. OpenAI says it is available on all plans on Web, Desktop, iOS, and Android.

These feature descriptions and availability statements are from the OpenAI Help Center’s Memory in ChatGPT page and its ChatGPT Custom Instructions page. Settings labels can change, and some workplace controls may be managed by an administrator.

Which one should you use?

Use Custom Instructions for deliberate, recurring guidance

Choose Custom Instructions when you want to specify preferences yourself—for example, a response style, recurring constraints, or information you want ChatGPT to consider. They are directly editable, and OpenAI says updates are applied immediately to chats. OpenAI’s current help page lists a limit of 1,500 characters for Free and Go users and 5,000 characters for Plus, Pro, Enterprise, Business, and Education users. Check your account for the limit and controls currently available to you.

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Use Memory for context that is useful across conversations

Choose Memory for useful details or preferences you do not want to restate each time. ChatGPT may save relevant information, and reference chat history can provide context when enabled. Memory is not a perfect transcript: it does not retain every detail from every conversation, and summaries may leave out details or sources.

Use both when you have both kinds of needs

Custom Instructions and Memory can complement each other. Put stable, explicit guidance in your instructions; let Memory carry forward useful context as it develops. Neither feature is required for the other.

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How to find and change the settings

Manage Memory

  1. Open Settings > Personalization > Memory.
  2. Review the available Memory controls. Depending on your account, labels may include Memory, Reference saved memories, Reference chat history, Memory summary, Manage, or Saved memories.
  3. Edit or remove relevant saved information using the controls shown in your account. If an option is missing, availability may depend on your account or workspace.

Manage Custom Instructions

  1. On Web or desktop, open Settings > Personalization > Custom Instructions. On iOS or Android, open Settings > Customize ChatGPT.
  2. Make sure Enable customization is on where that control appears.
  3. Edit or delete your instruction text. OpenAI says changes are applied immediately to chats; previous versions may still appear in earlier chat history.

OpenAI’s documented paths are current product guidance, but interface labels can change. Follow the labels shown in your app or account.

Turning a feature off is different from removing its information

Turning Memory off does not delete past chats. Deleting a chat alone does not necessarily delete a separate saved memory created from it. If you want information removed, OpenAI says you may need to delete both the saved memory and the original chat, and remove copies from places such as a memory summary, other chats, Library files, or connected apps, where applicable.

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OpenAI says deletion and Memory updates can take time to propagate. It may retain logs of deleted saved memories for up to 30 days for safety and debugging; this is a possible maximum retention period, not a promise that deletion completes exactly on day 30. For Custom Instructions, editing or deleting them changes future chats, but earlier versions may remain in chat history. OpenAI identifies clearing the relevant conversations as the way to remove those earlier versions from history.

Use Temporary Chat when you want a different personalization choice

Before starting a Temporary Chat, choose whether it should be personalized. An Unpersonalized Temporary Chat does not use Memory or Custom Instructions. A Personalized Temporary Chat can use existing memories and instructions. Neither choice creates or updates memories while the chat remains temporary, according to the OpenAI Help Center’s Temporary chat in ChatGPT page. OpenAI says the choice cannot be changed after the conversation begins.

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A Temporary Chat stays out of chat history unless you save it, but OpenAI may keep a copy for up to 30 days for safety purposes. That period is an upper bound for possible retention, not a guarantee of deletion exactly on day 30. If saved, the conversation becomes a regular chat and follows your account’s personalization and model-improvement settings.

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Memory personalization and model improvement are separate controls

Memory controls what context ChatGPT may use for personalization; they do not, by themselves, determine whether account content is used to improve models. OpenAI says personal ChatGPT account conversations and remembered information may be used for model improvement when Improve the model for everyone is on. It says Business, Enterprise, Edu, and ChatGPT for Healthcare workspace content is not used for model training by default. Review the settings that apply to your account or workspace rather than treating Memory as a model-training control.

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Memory may include sensitive information you share. OpenAI recommends reviewing Memory settings and Sources. If you do not want a conversation to use Memory or Custom Instructions for personalization, select an Unpersonalized Temporary Chat before starting it.

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