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If a popup says “HP Display Control Service needs to be updated. Please update using the link below:”, do not follow the displayed link or download its installer. HP representatives responding to affected users said that the linked portrait.com page was not an HP download and described the software behind the alert as a third-party application.

The safest practical fix is usually to remove the installed HP Display Control application, then update Windows and your HP utilities through their normal channels. The alert has been reported on HP computers, but the available HP Community evidence is from 2020 and does not establish a current, universal Windows or HP failure.

What the popup says

The reported message is:

HP Display Control Service needs to be updated. Please update using the link below:

The link shown in affected reports was:

https://www.portrait.com/dtune/hps/enu/index.html

Some reports reproduce the address with typographical variations such as dtunel or /index/html. Do not rely on those variations being safe. An HP employee specifically said that the portrait.com link was not from HP and advised users not to download anything from it.

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This does not prove that every copy of the software is malware. It does mean that the popup should not be treated as an authenticated HP update notice. The evidence available from HP Community identifies the application as third-party, and one accepted resolution stopped the messages by uninstalling it rather than updating it.

What to do first

  1. Do not click the link. Do not copy it into another browser, download its installer, or enter information into a page it opens.
  2. Close the popup. If it will not close normally, press Alt+F4. Avoid clicking buttons inside the message if you cannot tell which one dismisses it.
  3. Do not search for a random replacement installer. There is no verified current HP package version or official command-line installer identified for this alert.
  4. If you already downloaded a file, do not run it. Delete it from Downloads, then run a scan with Windows Security: open Windows Security → Virus & threat protection → Scan options → choose Full scan and select Scan now.

Remove HP Display Control

HP’s accepted Community resolution used the search term HP Display Control. Windows labels can differ slightly between editions and releases, but these are the normal removal routes.

Windows 11

  1. Open Settings from the Start menu, or press Windows+I.
  2. Select Apps → Installed apps.
  3. Use the search box and enter HP Display Control.
  4. Open the three-dot menu beside the result and choose Uninstall.
  5. Follow the uninstaller, then restart the computer.

Windows 10 or the traditional Control Panel

  1. Press the Windows key and type HP Display Control.
  2. If an app result appears, right-click it and choose Uninstall, where available.
  3. Alternatively, open Control Panel → Programs → Programs and Features.
  4. Select HP Display Control, choose Uninstall, and restart.

Look for a separate associated app or component as well. In the accepted HP resolution, support removed both the installed HP Display Control program and the associated application. If more than one entry clearly uses that name, record the names before removing them and uninstall the related entries.

Check every Windows user profile

One affected user reported that the removal had to be performed for each Windows user profile on the computer. If the popup returns only after another person signs in, check that account’s Installed apps or Programs and Features list too. Restart after removing the program from the relevant profiles.

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Do not remove unrelated HP software merely because it contains “HP” in its name. In particular, do not uninstall graphics, chipset, audio, or display drivers unless you have a separate reason and a known recovery plan.

Update through official Windows and HP channels

After removing the alerting program, update the computer normally:

  1. Open Settings → Windows Update.
  2. Select Check for updates.
  3. Install updates Windows offers and restart when prompted. Repeat the check after the restart if Windows requests it.
  4. If you use HP Support Assistant, open it from the Start menu and use its update-checking feature. Install only updates presented inside the official application, then restart if requested.

These Windows Update and HP Support Assistant steps were recommended in an archived HP discussion in March 2020. The discussion itself warns that archived information and links may no longer be relevant. They are sensible general maintenance steps, but they are not proof that either service will provide an “HP Display Control Service” package. One affected user reported that HP Support Assistant said the computer was up to date while the popup continued.

For a manual driver check, search for your exact model on HP’s official support site. Avoid download pages reached through the popup. HP’s support site may offer drivers and utilities for your model, but the available evidence does not confirm a current HP Display Control package for every system.

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If the popup has already caused display problems

Users reported symptoms including a black or greenish-black screen and, in one case, a missing taskbar. Those reports were from January 2020 and do not establish that this popup currently causes those symptoms. Treat a blank display as a separate troubleshooting problem if it continues after the message is removed.

  1. Press Windows+Ctrl+Shift+B to reset the Windows graphics driver. You may hear a beep or see the screen briefly refresh.
  2. Press Ctrl+Alt+Delete. If the security screen appears, open Task Manager and restart Windows Explorer if it is listed.
  3. Restart the computer.
  4. If the display remains unusable, connect an external display where possible or start Windows in Safe Mode and remove the suspicious application from there.

If the computer becomes unusable, repeatedly interrupt startup to enter Windows Recovery, then select Troubleshoot → Advanced options → Startup Settings → Restart, and choose Safe Mode. Menu names can vary by Windows version.

What not to assume

Claim What can actually be established
It is definitely an official HP driver update. Not supported by the available HP responses. HP representatives characterized the software as third-party.
The displayed Portrait link is an HP download. An HP employee said it was not from HP and advised users not to download from it.
HP Support Assistant will necessarily fix it. Not verified. At least one affected user said Support Assistant showed no corresponding update.
A Microsoft Store product ID is a current solution. An archived 2020 post mentioned product ID 9MW6WDTDLFGP, but its current availability and suitability are unverified.
A command such as pnputil is required. No official command-line removal or installation procedure was identified in the available sources.

When to get further help

Contact HP Support if the application is not listed but the message continues, if the computer loses display output after removal, or if the popup returns for every account. Provide the exact message, the computer’s model, Windows version, and the names of any matching installed programs. If you ran the downloaded installer or entered a password on the linked site, change that password from a clean device and contact your security provider or IT administrator.

The relevant HP Community discussions are useful for documenting the original behavior, but they are archived or user-reported material rather than a current HP security bulletin. Do not infer a current package, supported Windows edition, release date, or end-of-support date from them.

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FAQ

Is “HP Display Control Service needs to be updated” a legitimate HP message?

The wording was reported by HP users, but HP responses characterized the linked software as third-party. An HP employee said the Portrait link was not from HP and advised users not to download from it. Treat the popup as untrusted rather than as a normal HP update notification.

Should I open the portrait.com link?

No. Do not open the link or download its installer. Use Windows Update, HP Support Assistant opened independently, or HP’s official support site instead.

How do I stop the popup?

Search Windows for HP Display Control, uninstall the matching program from Windows Settings or Control Panel, and restart. Check for an associated app as well. The accepted HP Community resolution reported that removal stopped the popup.

Why does the message return after I uninstall it?

The program may still be installed for another Windows user profile, or a related app may remain. Check each account and search installed programs for HP Display Control and clearly associated entries.

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Will Windows Update or HP Support Assistant install the missing service?

That is not guaranteed. Archived HP instructions recommended checking both services, but an affected user reported that HP Support Assistant showed no corresponding update. No current, verified HP Display Control package was identified.

What if I already downloaded the file?

Do not run it. Delete it and perform a Full scan from Windows Security → Virus & threat protection → Scan options. If you ran it or supplied credentials, change affected passwords from a clean device and seek IT or security assistance.

The Bottom Line

Do not use the link in this popup. HP Community responses identify the linked software as third-party, not a normal HP component. Uninstall HP Display Control and any clearly associated app from every relevant Windows user profile, restart, and use only independently opened Windows, HP Support Assistant, or HP Support channels for legitimate updates.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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