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Samsung’s 2025 Frame Pro is a 4K Neo QLED TV built to show artwork when you are not watching television. Its strongest case is a room where a wall-mounted screen should look more like framed art, and where Samsung’s matte display and separate Wireless One Connect box suit the room. This is a feature-based assessment of Samsung’s claims—not a hands-on review or picture-quality comparison.
What is Samsung The Frame Pro?
The Frame Pro is Samsung’s 2025 Neo QLED 4K smart TV with Art Mode. Samsung’s US lineup includes 65-, 75-, and 85-inch classes. Their model numbers are QN65LS03FWFXZA, QN75LS03FWFXZA, and QN85LS03FWFXZA, respectively. Samsung describes the Pro as using a Wireless One Connect Box; the standard Frame is a separate QLED model with a One Connect Box. Samsung’s US product pages establish the product identity and manufacturer-described features.
The defining trade-off is specialization: this TV is designed to serve as both a television and a piece of displayed art. Whether that is worth prioritizing depends on how often you want art on the wall, how the TV fits your room, and whether the connection-box arrangement is useful for your installation.
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Art Mode and Art Store
Samsung says Art Mode displays curated Art Store works or images from your own collection when the TV is not being watched. Samsung Electronics’ 2025 third-quarter interim report says the Art Store offers over 3,000 works through partnerships with around 70 global museums and galleries. Those are Samsung-reported figures, not an independently audited count; Samsung describes the service as an art subscription service. Samsung Electronics 2025 Third Quarter Interim Report
#1 Best Overall
- OPRAH'S FAVORITE THING 2025: Looks like art, works like a TV. We first picked the Frame TV in 2017, and the new Frame Pro is even slimmer, hanging nearly flush on the wall. And thanks to built in AI, it can now translate dialogue in real time.
- A PICTURE FRAME AESTHETIC WITH WIRELESS CONNECTION HUB**: Elevate any room with this stunning fusion of technology and artistry. Customizable bezels* let you choose your style, while the revolutionary wireless connection hub**, allows for flexibility in mounting options, free from unsightly cords and clutter.
- YOUR PERSONAL ART GALLERY ON YOUR TV: When you're not watching TV, the Frame transforms into art***. Access a curated collection from the Art Store**** or upload your own photos*****. Finish the look with various mat styles and colors.
- LIFELIKE PICTURE WHEN IT’S ON, MUSEUM-WORTHY WHEN IT’S OFF: With mini LEDs for precision lighting, our best Art TV picture delivers spectacular and immersive viewing. When you're not watching TV, the matte display and Pantone Validated Artful Color enhance your favorite artwork for a realistic museum-like viewing experience.
- THE NEXT BIG THING IN TELEVISION: TV, tailored to you with AI-enhanced****** picture & sound plus revolutionary personalized experiences that let you engage more deeply with your content.
Matte screen
Samsung describes the screen as matte and “virtually glare-free.” That wording is the manufacturer’s claim, not a measured reflection result. The available sources do not establish how the display performs in a particular bright room or against competing TVs.
Wireless One Connect
Samsung describes Wireless One Connect as a way to connect external devices through a separate box rather than placing those connections directly at the TV. Samsung’s 2025 interim report says the box uses omnidirectional wireless technology and is intended to allow devices to connect even when located far from the TV. This is a corporate claim, not an independent reliability test. The wireless connection does not eliminate the TV’s power cable: Samsung Australia’s specification sheet explicitly says, “TV requires a separate power cable connection.” Samsung Electronics 2025 Third Quarter Interim Report; Samsung Australia The Frame Pro 2025 specification sheet
Rank #2
- OPRAH'S FAVORITE THING 2025: Looks like art, works like a TV. We first picked the Frame TV in 2017, and the new Frame Pro is even slimmer, hanging nearly flush on the wall. And thanks to built in AI, it can now translate dialogue in real time.
- A PICTURE FRAME AESTHETIC WITH WIRELESS CONNECTION HUB**: Elevate any room with this stunning fusion of technology and artistry. Customizable bezels* let you choose your style, while the revolutionary wireless connection hub**, allows for flexibility in mounting options, free from unsightly cords and clutter.
- YOUR PERSONAL ART GALLERY ON YOUR TV: When you're not watching TV, the Frame transforms into art***. Access a curated collection from the Art Store**** or upload your own photos*****. Finish the look with various mat styles and colors.
- LIFELIKE PICTURE WHEN IT’S ON, MUSEUM-WORTHY WHEN IT’S OFF: With mini LEDs for precision lighting, our best Art TV picture delivers spectacular and immersive viewing. When you're not watching TV, the matte display and Pantone Validated Artful Color enhance your favorite artwork for a realistic museum-like viewing experience.
- THE NEXT BIG THING IN TELEVISION: TV, tailored to you with AI-enhanced****** picture & sound plus revolutionary personalized experiences that let you engage more deeply with your content.
Samsung Australia also cautions that operating distance can vary, walls or other obstructions can hinder the connection, and a closed metal cabinet may prevent proper operation. These are Australian regional product notes, so check the instructions for the US model before choosing a box location. Samsung Australia’s specification sheet
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Which size should you choose?
| US size class | Model number | Best fit to consider |
|---|---|---|
| 65 inches | QN65LS03FWFXZA | Consider it when wall space or viewing distance makes a larger screen impractical. |
| 75 inches | QN75LS03FWFXZA | A middle option if you want a larger display but need to preserve wall space. |
| 85 inches | QN85LS03FWFXZA | Consider it when the room and wall can accommodate the largest size in this US lineup. |
These are practical fit considerations, not a measured viewing-distance recommendation. Before ordering, compare the TV’s dimensions with the available wall area, seating position, and the visual scale you want when Art Mode is on. The listed sizes are screen classes; check Samsung’s individual US product page for the exact dimensions of the model you intend to buy.
Rank #3
- OPRAH'S FAVORITE THING 2025: Looks like art, works like a TV. We first picked the Frame TV in 2017, and the new Frame Pro is even slimmer, hanging nearly flush on the wall. And thanks to built in AI, it can now translate dialogue in real time.
- A PICTURE FRAME AESTHETIC WITH WIRELESS CONNECTION HUB**: Elevate any room with this stunning fusion of technology and artistry. Customizable bezels* let you choose your style, while the revolutionary wireless connection hub**, allows for flexibility in mounting options, free from unsightly cords and clutter.
- YOUR PERSONAL ART GALLERY ON YOUR TV: When you're not watching TV, the Frame transforms into art***. Access a curated collection from the Art Store**** or upload your own photos*****. Finish the look with various mat styles and colors.
- LIFELIKE PICTURE WHEN IT’S ON, MUSEUM-WORTHY WHEN IT’S OFF: With mini LEDs for precision lighting, our best Art TV picture delivers spectacular and immersive viewing. When you're not watching TV, the matte display and Pantone Validated Artful Color enhance your favorite artwork for a realistic museum-like viewing experience.
- THE NEXT BIG THING IN TELEVISION: TV, tailored to you with AI-enhanced****** picture & sound plus revolutionary personalized experiences that let you engage more deeply with your content.
What specifications are confirmed—and what is regional?
The US product-page material surfaced a 120Hz refresh rate (up to 144Hz), 4K resolution, and matte display for the 65-inch model. Samsung also lists the 75-inch US model, but the available US information does not confirm that every detailed specification is identical across all sizes. Check the exact US SKU’s page before relying on a particular specification. Samsung US product pages
Samsung Australia’s 2025 sheet lists its Australian variants as 4K (3,840 × 2,160), with a matte display, NQ4 AI Gen3 processor, Neo Quantum HDR, 100Hz native refresh rate, and 4K input up to 144Hz. It also lists 40W, 2.0.2-channel audio, Dolby Atmos, eARC, five HDMI inputs, and Wireless One Connect. The sheet’s model codes begin with QA rather than the US QN identifiers, so these details should be treated as Australian specifications, not confirmed specifications for the US models in this review. Samsung Australia The Frame Pro 2025 specification sheet
Rank #4
- DESIGNED TO LOOK LIKE A PICTURE FRAME: Looks like real art with a slim design that mounts flush to the wall, customizable bezels* to match your style, and an external hub that connects the TV to power and your devices with a single wire.
- YOUR PERSONAL ART GALLERY ON YOUR TV: When you're not watching TV, the Frame transforms into art**. Access a curated collection from the Art Store*** or upload your own photos****. Finish the look with various mat styles and colors.
- LIFELIKE PICTURE WHEN IT’S ON, MUSEUM-WORTHY WHEN IT’S OFF: Enjoy stunning colors when you're watching TV and admire lifelike artwork when you're not. Discover subtle details and bold colors and appreciate art as if you were in a gallery.
- THE NEXT BIG THING IN TELEVISION: TV, tailored to you with AI-enhanced***** picture & sound plus revolutionary personalized experiences that let you engage more deeply with your content.
- MAKES ART LOOK LIKE REAL ART WITH A PRINT-LIKE FINISH: See your favorite works like you're seeing them hanging in a gallery or museum. The virtually glare-free screen has subtle, matte texture, making art look like a real print.
Is The Frame Pro worth considering?
The Frame Pro makes the clearest case for someone who wants a television that can remain visually intentional on the wall between viewing sessions. Art Mode, a matte screen, and a separate wireless connection box are the features that distinguish its proposition. Their value is personal: someone who mainly wants conventional TV performance may find the art-display design less important than independently measured picture quality or price.
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Quick Recap
Best Value
- GLARE FREE WITH NEO QLED: With mini LEDs for precision lighting, our best Art TV picture delivers spectacular and immersive viewing. Enjoy your favorite shows without distracting reflections, allowing you to immerse yourself in the content—whether the sun is streaming through your windows or that one lamp is on while watching the latest thriller.
- MODERN FRAME DESIGN WITH WIRELESS ONE CONNECT: Elevate any room with this stunning fusion of technology and artistry. Customizable bezels* let you choose your style, while the revolutionary wireless connection hub**, allows for flexibility in mounting options, free from unsightly cords and clutter.
- ART MODE / ART STORE: Enjoy a personal art gallery at home with access to over 5,000 artworks* from iconic museums and artists worldwide, available through the Art Store** and the innovative technology of Art Mode, which features adaptive brightness, a matte finish, and motion sensors that transform your space into a true-to-life gallery experience.
- PANTONE VALIDATED ARTFULCOLOR: Enjoy stunning colors whether you're watching TV or admiring lifelike works of art. Pantone Validated ArtfulColor brings your favorite artwork to life for a realistic, museum-like viewing experience.
- SLIM FIT WALL MOUNT INCLUDED: The Frame looks like art for many reasons. When mounted flush against the wall, the gap between the TV and the wall is minimal, creating the illusion of a genuine piece of art.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
