Yotpo Reviews review
A broad ecommerce review suite with a free plan and paid growth features.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Yotpo Reviews is a customer-review and user-generated-content platform for ecommerce brands. It collects written, photo, and video feedback through post-purchase email requests and SMS reminders, then displays that content through widgets, star ratings, carousels, and other formats. Growing brands that want collection, moderation, analytics, importing, and syndication in one product are the clearest fit.
The plan structure covers a free entry point and progressively broader capabilities. Free supports up to 50 orders per month and includes automatic review requests, a reviews widget, star ratings, moderation tools, an SEO page, and an analytics dashboard. Starter is listed at $15 per month and adds photo and video reviews, manual requests, Google Rich Snippets, a reviews carousel, and email support. Pro is listed at $119 per month and adds AI review summaries, smart sorting, Google Seller Ratings, Community Q&A, selected integrations, and 24/7 technical support. Premium adds AI highlights, smart filters, custom CSS, multi-store management, API and webhook access, and an AI insights dashboard. Enterprise adds custom API setup, omnichannel collection, cross-brand and market syndication, dedicated security and compliance, and priority professional services.
Its ecosystem coverage is a major part of the product's scope. Yotpo Reviews supports Shopify, Shopify Plus, Salesforce Commerce Cloud, Adobe Commerce, BigCommerce, and WooCommerce, alongside Klaviyo, Gorgias, Zendesk, and Freshdesk. Review content can be syndicated to Google Shopping, social, and retail destinations, while REST API and webhook access support custom connections on higher tiers. Choose Yotpo Reviews if your brand needs more than a basic review widget and expects to connect reviews with commerce, marketing, support, or retail channels. Smaller stores with limited order volume may prefer the Free plan, while brands seeking only simple review collection may not need its broader suite.
Yotpo Reviews pros and cons
- Where it wins
- Collects written, photo, and video reviews across multiple channels
- Supports moderation, analytics, widgets, syndication, APIs, and webhooks
- Integrates with major ecommerce, marketing, support, and service platforms
- Where it doesn't
- The Free plan supports up to 50 orders per month
- Advanced AI, API, and multi-store features require higher-tier plans
- Pricing scales with monthly order volume as order volume increases
Yotpo Reviews fact sheet, pricing and score →
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