Wix Logo Maker review
A guided logo maker with flexible editing, vector exports, and brand assets.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Wix Logo Maker is an online tool for businesses, organizations, and individuals creating logos and branded assets. Users answer questions about their business and style, receive logo suggestions, then adjust templates, fonts, colors, icons, text, and layouts. It supports web and Android access, includes AI features, and offers a free low-resolution sample file for evaluating a design before choosing additional assets.
The plan structure ranges from a single logo file to broader branding packages. Basic includes one logo design, full commercial usage rights, and high-resolution PNG files. Advanced adds SVG vector files, social-media logo files, an email signature, and a watermark. Brand Plus adds a Brand Kit, unlimited logo changes, SVG files, and designs for social posts, covers, and business cards. Value pairs the Basic-style logo features with a Wix Light website plan, while Unlimited adds a Brand Kit, SVG files, social-media assets, and a Wix Light website plan. Business includes those branding features with a Wix Core website plan.
Its strongest fit is for people who want guided generation followed by direct control over the final logo and related materials. The Brand Kit and social, cover, business-card, email-signature, and watermark assets extend the tool beyond a single mark, while SVG export supports uses that require vector files. Wix states that paid logos include full commercial usage rights, but logo elements are non-exclusive and trademark availability is not guaranteed. The tool remains available as an older Wix product with limited AI support, while Wixel is described as Wix’s main place for creating new logos. Choose Wix Logo Maker for a structured logo workflow tied to broader branded assets; choose an alternative if exclusive elements or guaranteed trademark availability are essential.
Wix Logo Maker pros and cons
- Where it wins
- Question-based generation with detailed logo customization
- SVG exports, social assets, and Brand Kit options
- Free low-resolution sample with web and Android access
- Where it doesn't
- Paid plan prices are not shown here
- Logo elements are non-exclusive
- Trademark availability is not guaranteed
Wix Logo Maker fact sheet, pricing and score →
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