Wheel of Popups
Wheel of Popups: A focused popup builder for teams running gamified lead-capture campaigns. Ranked #26 of 29 in Pop-Up Builder Software by our editors (6.6/10); pricing: 10-day trial; best for teams wanting spin-to-win popup campaigns.
At a glance
- Editor score6.6 / 10
- Pricing10-day trial
- Best forTeams wanting spin-to-win popup campaigns
- Free planNo
- Paid from$29/mo
- A/B testingYes
- Facts checked21 Sep 2026
Where it wins
- Spin-to-win campaigns with reward probability controls
- Targeting by device, page URL, time, and exit intent
- 10 integrations plus analytics, exports, and custom styling
Where it doesn't
- No permanent free plan; the trial lasts 10 days
- The $29 monthly Basic plan includes one promotion
- Its focus is narrower than a general-purpose popup platform
Our verdict on Wheel of Popups
Wheel of Popups is a web-based promotion builder for e-commerce businesses, marketers, and website owners. It supports spin-to-win wheels, exit-intent campaigns, landing pages, embed widgets, trade-show promotions, and countdown bars. Its visual builder includes desktop and mobile previews, while lead-capture forms add email validation. Teams can target campaigns by device, page URL, time spent on page, or exit intent, then export leads as CSV files. It is designed for organizations that want gamified website promotions rather than a broad collection of popup formats.
Pricing is structured around monthly pageview and promotion limits. The Basic plan costs $29 per month for 5,000 pageviews and 1 promotion. Startup costs $89 per month for 30,000 pageviews and 5 promotions, while Business costs $229 per month for 100,000 pageviews and 20 promotions. Enterprise costs $499 per month for 500,000 pageviews and 50 promotions. All four plans include email support, live chat, and no branding. The service has a 10-day free trial and no permanent free plan. Paid plans also include analytics, reports, campaign comparison, and custom HTML and CSS styling.
Platform fit is a clear strength for teams working across common website, commerce, marketing, and CRM tools. Integrations include WordPress, Shopify, Mailchimp, WooCommerce, Squarespace, Webflow, HubSpot, Magento, Google Tag Manager, and Zapier. Campaigns can be installed on custom websites through code or connected platforms through integrations. Choose Wheel of Popups if spin-to-win mechanics, reward controls, and targeted lead capture are central to the campaign. Consider an alternative if you need a broader popup focus or if the monthly cost and promotion limits do not match your expected scale.
Your product? Our editors can test Wheel of Popups in depth and publish a review, labelled as paid · from $149/mo →
Wheel of Popups pricing
All 4 Wheel of Popups plans and prices →
Wheel of Popups fact sheet
| Free plan | No |
|---|---|
| Paid from | $29/mo |
| Campaign formats | Website popups, spin-to-win wheels, landing pages, embed widgets, trade-show promotions, countdown bars |
| Trigger types | Exit intent, time spent on page, target page URLs |
| Audience targeting | Yes |
| A/B testing | Yes |
| Geo-targeting | Not verified |
| Lead capture forms | Yes |
| Custom CSS | Yes |
| Free trial | 10 days · no card needed |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR |
| Support | Email, Live chat |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 2,000+ integrations: WordPress, Shopify, Mailchimp, WooCommerce, Squarespace, Webflow … See all → |
| Pricing | 10-day trial (source) |
| Website | wheelofpopups.com |
| Facts checked | 21 Sep 2026 |
Wheel of Popups integrations
Wheel of Popups lists 2,000+ integrations on its own site — the 10 named here are the ones its pages call out.
- WordPress
- Shopify
- Mailchimp
- WooCommerce
- Squarespace
- Webflow
- HubSpot
- Magento
- Google Tag Manager
- Zapier
See all Wheel of Popups integrations →
Alternatives to Wheel of Popups
- OptiMonkA broad pop-up and personalization platform with generous features on every listed plan.9.4
- PicreelA low-cost popup platform with AI, targeting, testing, and broad integrations.9.2
- ClaspoA broad popup toolkit with AI assistance, targeting, testing, and a free plan.9.0
See all Wheel of Popups alternatives →
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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Wheel of Popups for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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