Upfirst
Upfirst: Low-cost AI call answering with scheduling, transfers, qualification, and 35+ languages. Ranked #16 of 35 in Virtual Receptionist Services by our editors (7.1/10); pricing: 14-day trial; best for small teams wanting low-cost AI answering.
At a glance
- Editor score7.1 / 10
- Pricing14-day trial
- Best forSmall teams wanting low-cost AI answering
- Free planNo
- Paid from$240/yr
- Answering modeAi
- Facts checked21 Sep 2026
Where it wins
- 24/7 answering with qualification, transfers, scheduling, and message taking
- Supports multilingual conversations in 35+ languages
- Connects with calendars, Zapier, Make, and custom APIs
Where it doesn't
- No free plan beyond the 14-day trial
- Higher tiers cost more without a broader listed core feature set
- Included allowances are based on calls, not minutes
Our verdict on Upfirst
Upfirst is an AI-powered virtual receptionist for small businesses that need calls answered around the clock. It can respond to common questions, collect caller information, qualify leads, take messages, transfer calls, schedule appointments, and send summaries by email or text. Businesses can forward existing phone numbers or use an Upfirst number. Its web and API access, multilingual answering, and caller recognition make it suitable for teams that want automated front-desk coverage without staffing every call.
Pricing starts with the Starter plan at $24.95 per month, or $240 per year when billed annually. Starter includes 24/7 answering, call summaries, call transfers, appointment scheduling, and 35+ languages. Premium is listed at $59.95 per month with the same published highlights. Pro costs $159.95 per month and adds white-glove onboarding, while Scale costs $299 per month and also includes white-glove onboarding. The service offers a 14-day free trial, and included allowances are calls rather than minutes. The pricing structure fits small teams comparing predictable monthly AI answering costs, but buyers should assess expected call volume before choosing a tier.
Upfirst’s strongest practical fit is its combination of call handling and workflow connections. Google Calendar, Microsoft Outlook, Acuity Scheduling, Calendly, and Clio support scheduling and business workflows, while Zapier, Make, and custom API integrations extend automation options. Spam and robocall blocking, call recordings, transcripts, summaries, and warm handoffs add useful coverage beyond basic message taking. It is a good choice for small businesses that want an AI receptionist with scheduling and lead qualification, particularly when multilingual answering matters. Teams needing a free plan, minute-based allowances, or clearly differentiated advanced features across every paid tier may prefer another service.
Your product? Our editors can test Upfirst in depth and publish a review, labelled as paid · from $149/mo →
Upfirst pricing
All 5 Upfirst plans and prices →
Upfirst fact sheet
| Free plan | No |
|---|---|
| Paid from | $240/yr |
| Answering mode | Ai |
| Included minutes | Not verified |
| Call qualification | Yes |
| Message taking | Yes |
| Call routing | Yes |
| Appointment scheduling | Yes |
| Multilingual answering | Yes |
| Free trial | 14 days · no card needed |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR |
| Support | Email, Live chat |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 195+ integrations: Google Calendar, Microsoft Outlook, Acuity Scheduling, Calendly, Clio, Zapier … See all → |
| Pricing | 14-day trial (source) |
| Website | upfirst.ai |
| Facts checked | 21 Sep 2026 |
Upfirst integrations
Upfirst lists 195+ integrations on its own site — the 8 named here are the ones its pages call out.
- Google Calendar
- Microsoft Outlook
- Acuity Scheduling
- Calendly
- Clio
- Zapier
- Make
- Custom API integrations
See all Upfirst integrations →
Alternatives to Upfirst
- AnswerNetA live answering service for businesses that need custom call handling and routing.8.9
- MAP CommunicationsA mature human answering service with routing, qualification, scheduling, and bilingual support.8.7
- Specialty Answering ServiceA mature human answering service for teams that need screening, scheduling, and dispatch.8.5
See all Upfirst alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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