Ubidots review
A practical IoT analytics platform with strong ingestion, dashboards, and ML options.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Ubidots is a cloud-based IoT analytics platform for systems integrators, industrial companies, OEMs, and teams managing connected assets. It collects telemetry through HTTP, MQTT, TCP, and UDP APIs, then supports time-series analysis, real-time dashboards, alerts, device management, exports, and embedded views. Its feature set also covers anomaly detection, mathematical and statistical calculations, Python machine-learning model deployment, white-label applications, and multi-tenant organizations. That makes it a fit for SMBs that need practical monitoring and analytics without limiting the product to a single device or data protocol.
The pricing structure separates a free non-commercial Ubidots STEM environment from the core platform. STEM includes three free devices, while the core product provides a 30-day trial. Professional costs $99 per month and includes dashboards, basic alerts, user management, 50 devices, 10 million dots per month, six months of data retention, up to five end users, and up to five organizations. Industrial adds a custom-branded app, multiple apps, advanced plugins, support for one to thousands of devices, 24 months of retention, and standard support. Enterprise adds private deployment, SSO, SLAs, full customization, more than 24 months of retention, 24-hour response, and a technical account manager.
Ubidots stands out when a project needs both operational dashboards and a path toward more advanced analytics. Events and rules can support alerts, automation, and device control, while synthetic variables handle calculations and plugins can connect external data sources or custom widgets. Integrations include AWS IoT, OpenWeather, LoRaWAN networks, Zapier, and the supported ingestion protocols. The main constraint is scale at the paid entry point: Professional is limited to 50 devices, so larger deployments may need Industrial or Enterprise. Choose Ubidots for multi-tenant IoT monitoring, flexible ingestion, and applied ML; consider an alternative if private deployment or enterprise controls are required at a lower tier.
Ubidots pros and cons
- Where it wins
- Real-time dashboards with 20+ widget types and embedded views
- HTTP, MQTT, TCP, and UDP telemetry ingestion
- Anomaly detection plus Python model deployment through UbiFunctions
- Where it doesn't
- Professional includes up to 50 devices
- Advanced branding and plugins begin on the Industrial plan
- Private deployment, SSO, and SLAs require Enterprise
Ubidots fact sheet, pricing and score →
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