Shoptimised
Shoptimised: Feed editing, audits and channel distribution with optional managed support. Ranked #7 of 33 in Product Feed Management Software by our editors (8.1/10); pricing: 14-day trial; best for retailers and agencies managing broad product feeds.
At a glance
- Editor score8.1 / 10
- Pricing14-day trial
- Best forRetailers and agencies managing broad product feeds
- Free planNo
- Founded2018 · Newcastle upon Tyne, United Kingdom
- Facts checked13 Oct 2026
Where it wins
- Applies product edits and advanced optimisation and performance rules without code
- Audits catalog data and prioritizes suggested optimisations
- Distributes feeds across channels, including marketplaces, with performance reporting
Where it doesn't
- No free plan; the listed optimisation tiers start at £0.99/month
- Managed Feed Op costs £500/month
- A numerical destination-channel limit is not specified for the cheapest tier
Our verdict on Shoptimised
Shoptimised focuses on product feeds for ecommerce retailers, in-house teams and agencies, with Google Shopping at the center of its positioning. It can create feeds from Shopify, feed files or other data sources, edit product data without code, and distribute feeds across social platforms and marketplaces. Unlimited SKUs and support for all channels make it relevant to merchants managing broad catalogs, while its audit and suggestion tools add guidance to feed optimisation. Teams looking for feed management rather than a general ecommerce platform are the clearest fit.
The optimisation plans—In-House, Small, Medium and Large—share the listed features: product edits, optimisation and performance rules, automated audits, suggested optimisations and Premium Google CSS. According to the vendor's pricing page, each Feed Optimisation tier is listed at £0.99/month; the page does not state a separate annual price. There is no free plan, but a 14-day free trial is available. Managed Feed Op is a separate service at £500/month, adding a dedicated feed strategist, monthly reporting and A/B tests, multi-channel syndication and 24/7 health monitoring. That option suits teams seeking ongoing operational support; merchants wanting software alone can consider the optimisation tiers.
The feature set extends beyond editing: performance rules can use product-level Google Ads data, audits flag missing data, weak structure and feed issues, and prioritized suggestions help teams decide what to address. Feed caching supports more frequent product-data updates, while SFTP transfer and reporting on product, feed and channel performance round out workflow and oversight. Listed integrations include Google, Meta, TikTok, Amazon, eBay, Pinterest and Bing, among others. Shoptimised should suit merchants who value diagnostics, rule-based optimisation and broad distribution; those wanting a free ongoing plan or a specified channel cap on the lowest tier should compare alternatives. The web-based cloud product lists email, phone and ticket support.
Your product? Our editors can test Shoptimised in depth and publish a review, labelled as paid · from $99/mo →
Shoptimised pricing
All 5 Shoptimised plans and prices →
Shoptimised fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Destination channels | Not verified |
| Catalog item limit | Not verified |
| Feed refresh | Not verified |
| Rule capabilities | Advanced |
| Catalog diagnostics | Yes |
| Marketplace channels | Yes |
| Free trial | 14 days |
| Deployment | Cloud |
| Platforms | Web |
| Support | Email, Phone, Tickets |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 40+ integrations: Google, Meta, TikTok, Amazon, eBay, Fruugo … See all → |
| Pricing | 14-day trial (source) |
| Website | shoptimised.com |
| Facts checked | 13 Oct 2026 |
Shoptimised integrations
Shoptimised lists 40+ integrations on its own site — the 11 named here are the ones its pages call out.
- Meta
- TikTok
- Amazon
- eBay
- Fruugo
- Awin
- Rakuten
- Klaviyo
- Bing
See all Shoptimised integrations →
Alternatives to Shoptimised
- ChannableBroad feed and marketplace automation, with modular paid plans and no free plan.8.8
- DataFeedWatchA focused feed toolkit with rules, validation, AI-assisted enrichment and scheduled updates.8.6
- LengowA broad cloud platform for coordinating marketplace feeds, inventory, listings, and orders.8.5
See all Shoptimised alternatives →
Shoptimised vs the competition
- Shoptimised vs Channable
- Shoptimised vs DataFeedWatch
- Shoptimised vs Lengow
- Shoptimised vs Shoppingfeed
- Shoptimised vs Productsup
- Shoptimised vs Koongo
Compare Shoptimised with any tool side by side →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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