SerpWatch
SerpWatch: Flexible rank tracking and reporting for agencies managing varied SEO programs. Ranked #27 of 67 in Rank Tracking Software by our editors (6.5/10); pricing: Paid; best for agencies needing flexible reporting schedules.
At a glance
- Editor score6.5 / 10
- PricingPaid
- Best forAgencies needing flexible reporting schedules
- Free planNo
- Keyword limit7500 keywords
- Facts checked22 Sep 2026
Where it wins
- Tracks rankings by country, device, search engine, city, state, or ZIP code
- Supports hourly-to-monthly checks, alerts, reports, and white-label portals
- Connects with Google Analytics, Search Console, Slack, Zapier, and its API
Where it doesn't
- There is no free plan
- The listed search engines are Google and Bing
- Annual plan variants list fewer included tools than some monthly counterparts
Our verdict on SerpWatch
SerpWatch is a web-based SEO rank-tracking application for agencies, affiliate marketers, e-commerce businesses, SaaS companies, and marketing teams. It monitors keyword positions across multiple countries, devices, and search engines, with competitor comparisons, SERP-feature history, local tracking by ZIP code, city, and state, and manual on-demand checks. Agencies are the clearest fit because the product combines automated reports, white-label client management, scheduled notifications, and client portals with an API for broader workflows.
The published plans show a paid-only structure with monthly and annual billing views. Starter includes 7,500 keyword checks per month and 250 keywords checked daily at daily frequency, along with historic SERP import, keyword research, backlink checking, and a content tool. Starter Annual retains the check allowance and historic SERP import. Growth raises the allowance to 22,500 monthly checks and adds white-label client management, three client portals, and mobile and desktop indexes; Growth Annual lists the same allowance, white-label management, and portals. Premium provides 75,000 monthly checks, ten client portals, a global rankings map view, and top 10 competitor monitoring. Premium Annual keeps the allowance, portals, and global map view.
SerpWatch fits teams that need reporting schedules from monthly or weekly intervals through hourly refreshes, plus custom alerts and historical ranking context. Its ecosystem includes Google Analytics, Google Search Console, Google Business Profile, Slack, Zapier, and the SerpWatch Engine API. That breadth supports agencies coordinating client reporting and operational notifications without limiting the product to simple position checks. Choose it when local, international, mobile, desktop, competitor, and white-label workflows matter together. Teams seeking a free entry tier, a narrower tool focused only on basic rank monitoring, or a search-engine set beyond Google and Bing should consider alternatives.
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SerpWatch pricing
All 3 SerpWatch plans and prices →
SerpWatch fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Keyword limit | 7500 keywords |
| Update frequency | Daily |
| Location tracking | Global |
| Competitor tracking | Yes |
| Search engines | Google, Bing, Yahoo, Yandex, YouTube |
| Mobile rank tracking | Yes |
| Historical ranking data | Yes |
| Money-back guarantee | 14 days |
| Deployment | Cloud |
| Platforms | Web |
| Support | Email, Live chat, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 1,500+ integrations: Google Analytics, Google Search Console, Zapier, Slack |
| Pricing | Paid (source) |
| Website | serpwatch.io |
| Facts checked | 22 Sep 2026 |
SerpWatch integrations
SerpWatch lists 1,500+ integrations on its own site — the 4 named here are the ones its pages call out.
- Google Analytics
- Google Search Console
- Zapier
- Slack
Alternatives to SerpWatch
- SE RankingA broad SEO workspace that combines rank tracking with audits, research, reporting, and APIs.9.3
- SERPWatcherA focused Google rank tracker with Mangools integrations and a free option.9.1
- Local Search GridA focused Google Search and Maps tracker for comparing local visibility by location.9.0
See all SerpWatch alternatives →
Also Ranked In
SerpWatch is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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