Replya review
A focused Google review workflow with a useful free plan for small teams.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Replya is a web-based AI review-response tool for small and medium-sized businesses managing Google reviews. It connects to Google Business Profile, synchronizes reviews, generates suggested replies, and supports editing, approval, and posting workflows. Users can select response tones and review sentiment, response-rate, and rating-trend analytics. Its focus is practical: helping small teams handle Google review responses from one place rather than managing a broad set of review platforms.
The free plan is a workable starting point for a single location. It includes 20 AI-generated responses per month, one response tone, basic analytics, and manual copying of responses. The Pro plan expands coverage to up to six locations, adds unlimited AI-generated responses, all response tones, a full analytics and insights dashboard, and direct posting to Google; it also includes a 14-day free trial. Enterprise adds unlimited locations, unlimited responses, all tones, a full analytics dashboard, automatic Google posting, and weekly email report summaries.
Replya’s main strength is its focused workflow around Google Business Profile, including review synchronization and multi-location management on higher plans. That focus also defines its fit. Businesses whose review activity centers on Google can use the product’s approval and response tools without needing a broader review-management system. Teams that need Yelp, Facebook, or TripAdvisor coverage should look elsewhere until those integrations are available. Choose Replya for a small Google-review operation that values a free entry point; consider an alternative for wider platform coverage.
Replya pros and cons
- Where it wins
- Free plan supports 20 AI-generated responses monthly
- Editing, approval, and direct Google posting support review workflows
- Analytics cover sentiment, response rate, and rating trends
- Where it doesn't
- Free plan is limited to one location
- Google Business Profile is the documented review source
- Paid tiers add key features but pricing is not shown here
Replya fact sheet, pricing and score →
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