REI Hub review
A free web-based option for small portfolios needing property-focused accounting.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
REI Hub is web-based accounting software for rental property owners, real estate investors, and financial professionals who support them. It organizes revenue and expenses by property or unit, imports bank transactions, and produces Profit and Loss, cash-flow, Balance Sheet, and Schedule E reports. The feature set also covers fixed assets and depreciation, leases and tenant terms, receipts and documents, mileage, reconciliation, and owner statements. For small investors, the free tiers make it a practical starting point for portfolio accounting without requiring a paid plan.
Its strongest area is property-specific financial organization. Real-estate categorization, rental transaction templates, automatic booking rules, and rule-based transaction matching are designed around recurring rental workflows. Bank imports through Plaid and Yodlee can reduce manual entry, while reconciliation and owner statement reports support ongoing recordkeeping. Integrations with TurboTenant, RentRedi, Airbnb, and VRBO add connections to rental and listing workflows. Investors who need accounting tied closely to units, leases, tax reporting, and owner communications should find this focus relevant.
The published plan labels include Free and Professional tiers for up to 3, 10, and 20 units, alongside a 14-day free trial. Free plans include revenue and expense tracking, real-estate categorization, loan and fixed-asset tracking, Schedule E and tax reports, automatic transaction import, and automatic booking rules. That makes REI Hub a strong fit for small portfolios seeking a no-cost entry point and core accounting coverage. Larger owners should consider whether the listed unit limits fit their portfolio, while teams needing a non-web platform or clearly differentiated paid-tier capabilities may prefer another option.
REI Hub pros and cons
- Where it wins
- Free tiers include accounting, tax reports, imports, and booking rules
- Plaid and Yodlee imports support automated bank transaction workflows
- Reconciliation, owner statements, and property-level reports cover core needs
- Where it doesn't
- The listed platform is web only
- Plan labels are limited to portfolios of up to 3, 10, or 20 units
- Free and Professional highlights are presented with the same listed features
REI Hub fact sheet, pricing and score →
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