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QuestionPro review

Advanced research methods alongside surveys, analytics, offline collection, and API access.

8.7/10Editor score
QuestionPro8.7 Visit QuestionPro

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

QuestionPro is survey and research software for market-research, customer-experience, employee-experience, academic, and nonprofit teams. It combines survey creation, multiple question types, skip logic, branching, branding, response collection, dashboards, analytics, reports, raw-data export, and respondent sourcing through its Audience panel. Web, iOS, Android, and API access support different research and collection workflows, while Communities provides a separate option for engaging research communities.

The plan structure ranges from a free Essentials tier to paid annual subscriptions and a custom-priced Research Suite. Essentials supports one user, 200 responses per survey, 30 question types, basic surveys, logic, integrations, analysis, and a global data center. Advanced costs $99 per user per month when billed annually and adds 25K responses per year, 38 question types, branding, and a free 10-day trial. Team Edition costs $83 per user per month with annual billing, requires 5+ users, and includes 100K responses per year, 46 question types, branding, collaboration, and regional data centers. Research Suite is designed for 10+ users and adds 52 question types, Communities and Audience, plus advanced methods.

Research Suite is the clearest fit for teams that need conjoint, MaxDiff, and A/B testing in addition to core survey work. Google Sheets, API access, and webhooks help connect survey data with other systems, while offline mobile collection supports field research. The free tier suits smaller or simpler projects, but teams should compare its response allowance and basic feature set with the annual paid tiers. Organizations that need advanced methods, audience sourcing, or broader collaboration should consider the higher-tier options; teams seeking only straightforward surveys may find the added research scope unnecessary.

QuestionPro pros and cons

  • Where it wins
    • Conjoint, MaxDiff, and A/B testing support advanced research
    • Offline collection works on iOS and Android
    • API access, webhooks, and raw-data export support workflows
  • Where it doesn't
    • Paid plans are billed annually
    • Response allowances vary by plan and billing structure
    • Research Suite uses custom response pricing and requires 10+ users

QuestionPro fact sheet, pricing and score →

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