Preview
Preview: Affordable visual planning with broad publishing tools, but only three social integrations. Ranked #22 of 65 in Instagram Marketing Software by our editors (6.5/10); pricing: Free plan; best for affordable Instagram grid planning.
At a glance
- Editor score6.5 / 10
- PricingFree plan
- Best forAffordable Instagram grid planning
- Free planYes
- Paid from$6.67/mo
- Instagram auto-publishYes
- Founded2016
- Facts checked13 Oct 2026
Where it wins
- Free tier includes unlimited posts and basic analytics
- Premium supports Stories, Reels, auto-posting and competitor insights
- Visual planning, editing, hashtag tools and caption ideas in one service
Where it doesn't
- Advanced publishing features require the Premium plan
- Integrations are limited to Instagram, Facebook and TikTok
- Full analytics and team features are reserved for Premium
Our verdict on Preview
Preview is a content planning and publishing service for Instagram creators, businesses and teams. Its drag-and-drop visual feed planner supports unlimited post planning, while editing tools, hashtag groups, SEO keywords, caption ideas, reposting, analytics and competitor insights cover much of the day-to-day workflow. The service is available on web, iOS and Android, with cloud, desktop and mobile deployment options. Solo users and small or mid-market teams can use it for organizing feed posts, Stories and Reels across supported networks.
The free plan includes unlimited posts, Reels and TikTok planning, basic analytics, a video editor and two filter packs. Pro costs $6.67 per month when billed annually and adds all filter packs, reposting, all caption fonts and an image splitter. Premium costs $12.50 per month on annual billing. It adds Instagram, Facebook and TikTok auto-posting, an Instagram Story planner, unlimited Reels, full analytics, competitor insights and team features. This tier also brings permissions, tagging, comment replies and desktop access described for the broader service.
Preview fits teams that want visual scheduling plus editing and hashtag support without adopting a wider social-management suite. Its platform coverage is focused: Instagram, Facebook and TikTok are the listed integrations, and Premium is the tier for automatic publishing across them. Buyers prioritizing Instagram grid organization, caption support or competitor views may find the feature mix practical. Organizations needing connections beyond those three networks, or wanting advanced capabilities without moving to Premium, should compare alternatives with broader ecosystem coverage or more inclusive plans.
Your product? Our editors can test Preview in depth and publish a review, labelled as paid · from $149/mo →
Preview pricing
All 3 Preview plans and prices →
Preview fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $6.67/mo |
| Instagram auto-publish | Yes |
| Visual feed planner | Yes |
| Analytics history | Not verified |
| Instagram ad management | Not verified |
| Publishing formats | Feed_stories_reels |
| Competitor benchmarking | Yes |
| Deployment | Cloud, Desktop, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Docs |
| Built for | Solo, Small business, Mid-market (editorial estimate) |
| Integrations | 3 integrations: Instagram, Facebook, TikTok |
| Pricing | Free plan (source) |
| Website | thepreviewapp.com |
| Facts checked | 13 Oct 2026 |
Preview integrations
Preview lists 3 integrations on its own site.
- TikTok
Alternatives to Preview
- Meta Ads ManagerA free-to-access workspace for building and optimizing paid Instagram and Meta campaigns.9.4
- LaterA visual social manager with scheduling, analytics, collaboration and inbox tools.9.2
- BufferA low-cost scheduler with inbox, analytics, AI assistance, and multi-network coverage.9.0
See all Preview alternatives →
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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Preview for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
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Featured on iTechGuides
Preview is listed in our Instagram Marketing Software directory. Add the badge to your site — it links back to this page.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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