Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Pencil pricing

#1 of 31 in AI Ad Creative GeneratorsVideo Ad Maker SoftwareCreative ManagementVideo Advertising Software+3 more

Pencil costs from $11/mo on its cheapest paid plan; 3 plans in all, as listed on trypencil.com — prices checked 19 Sep 2026.

9.2/10Editor score
Visit Pencil
Pencil9.2 Visit Pencil

Pencil pricing at a glance

Plans Paid No free plan — trial or paid only. Prices checked 19 Sep 2026.
See plans on trypencil.com

Pencil plans & pricing

PlanPriceKey limits
Core$14/mo$11/mo billed annually
  • 50 generations per month
  • AI agents for text, image, video, and ad creatives
  • Realtime AI insights and scores
  • Ad launch and tracking integrations
  • One workspace
Growth$55/mo$44/mo billed annually
  • 250 generations per month
  • Unlimited workspaces
  • Everything in Core
  • Direct access to the product team and roadmap
ProNot checked yet
  • Custom pricing
  • Unlimited generations
  • Bulk AI generation using feeds
  • Unlimited users, brands, and markets
  • Enterprise governance controls

Prices as published by the vendor on trypencil.com, checked 19 Sep 2026; taxes and regional pricing may differ. We do not change a plan's price or its limits — this table is what the vendor's own pricing page said on that date.

What the price includes

  • Integrations
    11 integrations: Meta (Facebook and Instagram Ads), Google Ads, Google Display and Video 360, YouTube, LinkedIn Ads, TikTok Ads …
  • Free plan
    No
  • Paid from
    $11/mo
  • Static ad generation
    Yes

Our full Pencil verdict, fact sheet and score →

Prices checked by iTechGuides Editors · Editorial team · Updated Oct 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Last updated · How we research and update