Best Norton Identity Advisor Plus Alternatives in 2026
The top Norton Identity Advisor Plus alternatives are Identity Guard, Allstate Identity Protection and Zander Identity Theft Protection: 15 identity theft protection services our editors would look at instead of Norton Identity Advisor Plus, in our ranking order.
Norton Identity Advisor Plus: A broad identity-protection plan with monitoring, restoration guidance, and insurance. Where it falls short: no free plan; the listed plan is billed annually.
Switching from Norton Identity Advisor Plus? For most identity theft protection services buyers the best Norton Identity Advisor Plus alternative is Identity Guard, built for mature, bureau-connected identity monitoring. On a budget, Allstate Identity Protection starts at $3/mo. TransUnion Credit Premium has a free plan, which Norton Identity Advisor Plus does not.
Why People Look for a Norton Identity Advisor Plus Alternative
- No free plan; the listed plan is billed annually
- Credit reports and alerts depend on an eligible Equifax offer
- Insurance is subject to eligibility, terms, exclusions, and limits
- No free plan — 2 of the alternatives below have it
Quick Picks by What You Need
- Best overallIdentity Guard9.4
Mature, bureau-connected identity monitoring
Visit Identity Guard - Lowest priceAllstate Identity Protection9.2
Paid plans from $3/mo
Visit Allstate Identity Protection - Best free optionTransUnion Credit Premium7.9
Has a free plan (Norton Identity Advisor Plus has none)
Visit TransUnion Credit Premium
All 15 Norton Identity Advisor Plus Alternatives, Ranked
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
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Best forMature, bureau-connected identity monitoring
- Better than Norton Identity Advisor Plus:
- Editor score 9.4 vs 7.3
A broad identity protection service with three-bureau monitoring on higher tiers.
- Account takeover monitoring
- SSN monitoring
- Bank account monitoring
9.4/10★★★★★Visit Identity Guard -
Best forBroad protection at the lowest entry price
- Better than Norton Identity Advisor Plus:
- Editor score 9.2 vs 7.3
Broad identity protection with a $3 monthly entry plan and multiple coverage tiers.
- Account takeover monitoring
- Bank account monitoring
- Identity restoration
9.2/10★★★★★Visit Allstate -
Best forBroad multi-device identity and financial protection
- Better than Norton Identity Advisor Plus:
- Editor score 9.0 vs 7.3
Broad identity and financial protection with monitoring, recovery, reimbursement, and security tools.
- Account takeover monitoring
- SSN monitoring
- Bank account monitoring
9.0/10★★★★☆Visit Zander -
Best forFeature-rich protection across identity and cyber risks
- Better than Norton Identity Advisor Plus:
- Editor score 8.8 vs 7.3
A broad identity protection package with monitoring, insurance, and recovery support.
- Account takeover monitoring
- SSN monitoring
- Bank account monitoring
8.8/10★★★★☆Visit Coveron -
Best forEstablished all-around identity protection
- Better than Norton Identity Advisor Plus:
- Editor score 8.7 vs 7.3
A broad identity protection service with monitoring, alerts, restoration, and coverage.
- Account takeover monitoring
- SSN monitoring
- Bank account monitoring
8.7/10★★★★☆Try Norton LifeLock -
Best forIdentity recovery plus privacy cleanup
- Better than Norton Identity Advisor Plus:
- Editor score 8.6 vs 7.3
A broad identity-protection service with managed recovery and privacy tools.
- Account takeover monitoring
- SSN monitoring
- Identity restoration
8.6/10★★★★☆Visit IDX -
Best forAffordable web-based monitoring with optional security
- Better than Norton Identity Advisor Plus:
- Editor score 8.5 vs 7.3
Affordable web-based identity monitoring with optional VPN and antivirus protection.
- SSN monitoring
- Bank account monitoring
- Identity restoration
8.5/10★★★★☆Visit IdentityIQ -
Best forMobile-friendly monitoring with managed restoration
- Better than Norton Identity Advisor Plus:
- Editor score 8.4 vs 7.3
A mobile-friendly identity protection service with monitoring, insurance, and managed restoration.
- SSN monitoring
- Bank account monitoring
- Identity restoration
8.4/10★★★★☆Visit IdentityForce -
Best forUsers wanting detailed credit and takeover alerts
- Better than Norton Identity Advisor Plus:
- Editor score 8.3 vs 7.3
Detailed credit and takeover monitoring with managed recovery, but access is web-based.
- Account takeover monitoring
- SSN monitoring
- Bank account monitoring
8.3/10★★★★☆Visit Defend-ID -
Best forCredit-focused monitoring with a trial
- Better than Norton Identity Advisor Plus:
- Editor score 8.2 vs 7.3
PrivacyGuard combines daily triple-bureau monitoring with identity alerts and resolution support.
- SSN monitoring
- Bank account monitoring
- Identity restoration
8.2/10★★★★☆Visit PrivacyGuard -
Best forSimple established individual coverage
- Better than Norton Identity Advisor Plus:
- Editor score 8.1 vs 7.3
Established individual coverage with monitoring, restoration, insurance and wallet support.
- Account takeover monitoring
- Bank account monitoring
- Identity restoration
8.1/10★★★★☆Visit ID Watchdog -
Best forIdentity protection paired with breach monitoring
- Better than Norton Identity Advisor Plus:
- Editor score 8.0 vs 7.3
A US-only identity protection service with broad monitoring and stronger Premium coverage.
- Account takeover monitoring
- SSN monitoring
- Bank account monitoring
8.0/10★★★★☆Visit Bitdefender -
Best forCredit-centric protection with free access
- Better than Norton Identity Advisor Plus:
- Free plan
- Editor score 7.9 vs 7.3
A credit-focused service with free access, daily alerts, and identity restoration support.
- SSN monitoring
- Bank account monitoring
- Identity restoration
7.9/10★★★★☆Visit TransUnion -
Best forFree basic protection and recovery guidance
- Better than Norton Identity Advisor Plus:
- Free plan
- Editor score 7.8 vs 7.3
A free Desjardins service combining credit access, dark-web alerts, and recovery support.
- Identity restoration
- Identity-theft insurance
- Dark-web monitoring
7.8/10★★★★☆Visit Desjardins -
Best forFamilies seeking identity protection in a mobile app
- Better than Norton Identity Advisor Plus:
- Editor score 7.7 vs 7.3
Mobile family protection with three-bureau alerts, account monitoring, restoration, and coverage.
- SSN monitoring
- Bank account monitoring
- Identity restoration
7.7/10★★★★☆Visit Greenlight
Norton Identity Advisor Plus Alternatives: Common Questions
What is the best alternative to Norton Identity Advisor Plus?
Identity Guard: #1 in our Identity Theft Protection Services ranking, with an editor score of 9.4 out of 10. A broad identity protection service with three-bureau monitoring on higher tiers.
Is there a free alternative to Norton Identity Advisor Plus?
Yes. TransUnion Credit Premium and Desjardins Identity Protection have a free plan or a free tier.
What is the cheapest paid alternative to Norton Identity Advisor Plus?
Of the alternatives here that publish a price, Allstate Identity Protection starts lowest, at $3/mo.
Why do people look for Norton Identity Advisor Plus alternatives?
No free plan; the listed plan is billed annually; Credit reports and alerts depend on an eligible Equifax offer; Insurance is subject to eligibility, terms, exclusions, and limits.
How do I switch from Norton Identity Advisor Plus?
Export your data from Norton Identity Advisor Plus (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel Norton Identity Advisor Plus.
How to Switch from Norton Identity Advisor Plus
- Export your data from Norton Identity Advisor Plus (most tools have an export in their settings).
- Sign up for the alternative; start on its free plan or trial if it has one.
- Import your export and set up the integrations your team relies on.
- Run both side by side for a short while, then cancel Norton Identity Advisor Plus.
Norton Identity Advisor Plus vs Each Alternative
| # | Tool | Free plan | Paid from | Dark-web monitoring | Bank account monitoring | Account takeover monitoring | Identity restoration | Identity-theft insurance | Score |
|---|---|---|---|---|---|---|---|---|---|
| 19 | Norton Identity Advisor Plus | No | A$119.99/yr | Yes | Yes | Yes | Yes | 7.3 | |
| 1 | Identity Guard | No | $8.99/mo | Yes | Yes | Yes | Yes | Yes | 9.4 |
| 2 | Allstate Identity Protection | No | $3/mo | Yes | Yes | Yes | Yes | Yes | 9.2 |
| 3 | Zander Identity Theft Protection | No | Yes | Yes | Yes | Yes | Yes | 9.0 | |
| 4 | Coveron | No | Yes | Yes | Yes | Yes | Yes | 8.8 | |
| 5 | Norton LifeLock | No | $124.99/yr | Yes | Yes | Yes | Yes | Yes | 8.7 |
| 6 | IDX Identity Protection | No | Yes | Yes | Yes | Yes | 8.6 | ||
| 7 | IdentityIQ | No | $62.91/yr | Yes | Yes | Yes | Yes | 8.5 | |
| 8 | IdentityForce | No | Yes | Yes | Yes | Yes | 8.4 | ||
| 9 | Defend-ID | No | $12.95/mo | Yes | Yes | Yes | Yes | Yes | 8.3 |
| 10 | PrivacyGuard | No | Yes | Yes | Yes | Yes | 8.2 | ||
| 11 | ID Watchdog | No | $14.95/mo | Yes | Yes | Yes | Yes | Yes | 8.1 |
| 12 | Bitdefender Identity Theft Protection | Yes | Yes | Yes | Yes | Yes | 8.0 | ||
| 13 | TransUnion Credit Premium | Yes | Yes | Yes | Yes | Yes | 7.9 | ||
| 14 | Desjardins Identity Protection | Yes | Free | Yes | Yes | Yes | 7.8 | ||
| 15 | Greenlight Family Shield | No | $19.98/mo | Yes | Yes | Yes | Yes | 7.7 |
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update