Mopinion review
A capable multichannel feedback platform, priced for teams with established digital programs.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Mopinion is a SaaS feedback and survey platform for organisations collecting responses across websites, mobile apps, and email campaigns. Its audience includes digital, customer-experience, product, UX, marketing, and analytics teams that need to gather feedback at multiple digital touchpoints. The platform combines a drag-and-drop form builder with custom branding, mobile-optimised forms, conditional question routing, behavioural and event-based triggers, dashboards, response visualisation, and text and sentiment analytics.
Pricing places Mopinion toward teams with a defined feedback program rather than occasional survey needs. According to the published plans, Standard costs €279 per month and includes customisable feedback forms, unlimited surveys and feedback, real-time analysis, API and integrations, and mobile-optimised forms. Enterprise costs €999 per month and adds tailored enterprise pricing, a white label option, a single sign-on option, a dedicated domain option, and personal onboarding. A 14-day free trial is available, but there is no free plan. Teams should weigh the recurring cost against their need for continuous, multi-channel feedback collection.
Mopinion’s strongest fit is its connection to an existing digital and analytics ecosystem. It supports web, iOS, Android, API, and self-hosted environments, with integrations including Slack, Google Analytics, Jira, Salesforce, HubSpot, Adobe Analytics, Google Tag Manager, Zendesk, Intercom, Trello, Asana, Microsoft Teams, and Optimizely. Webhooks and API access support additional workflows, while event-triggered surveys and conditional routing help tailor questions to user behaviour. Choose Mopinion when feedback needs to connect with product, marketing, support, or analytics processes; choose another tool if a free plan or a lower starting price is central to the buying decision.
Mopinion pros and cons
- Where it wins
- Event- and behaviour-triggered surveys across web, apps, and email
- Conditional routing, dashboards, and text and sentiment analytics
- API access, webhooks, and integrations with major business tools
- Where it doesn't
- No free plan is available
- Standard starts at €279 per month
- Enterprise pricing begins at €999 per month and includes tailored pricing
Mopinion fact sheet, pricing and score →
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