Marzipano
Marzipano: A developer-focused tour generator with strong web controls but no hosting layer. Ranked #27 of 32 in 3D Virtual Tour Software by our editors (6.6/10); pricing: Free plan; best for developers needing a free web tour framework.
At a glance
- Editor score6.6 / 10
- PricingFree plan
- Best forDevelopers needing a free web tour framework
- Free planYes
- Paid fromFree
- Capture workflowPanorama
- Facts checked20 Sep 2026
Where it wins
- Free and open source, with no account required
- Exports web applications for deployment on any web host
- JavaScript API, hotspots, WebGL, and mobile browser support
Where it doesn't
- Requires separate web hosting for published tours
- Focused on panorama workflows rather than business features
- The GitHub repository was archived on April 20, 2026
Our verdict on Marzipano
Marzipano is a browser-based 360° media viewer and virtual-tour generator for developers and technically capable teams. It processes equirectangular or cubeface panoramas, turns them into web-tour applications, and supports deployment on any web-hosting platform. The Free plan includes panorama processing, web-tour generation, and no account requirement. Its web focus makes it suitable for teams that want control over the final tour and can manage deployment themselves.
The standout strength is its developer control. Marzipano provides a JavaScript API for viewer and scene control, interactive hotspots, autorotation, automatic movement, and customization through HTML, CSS, and JavaScript. WebGL rendering supports desktop and mobile browsers, while standalone script and Node.js package installation provide two implementation paths. These capabilities make it a practical foundation for custom tour experiences built around existing web workflows rather than a fixed hosted editor.
Marzipano is deliberately narrow in scope. It generates and exports tours, but hosting is handled separately, and the product does not provide floor plans, integrations, or broader business features. That makes it a better fit for developers building a web experience than for organizations seeking an all-in-one virtual-tour service. The GitHub repository was archived on April 20, 2026, while the website and browser tool were accessible on the research date. Choose Marzipano when free access, source availability, and JavaScript customization matter most; choose an alternative when managed hosting, business workflows, or a wider platform ecosystem are priorities.
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Marzipano pricing
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Marzipano fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Free |
| Capture workflow | Panorama |
| Tour hosting | No |
| Floor plan view | Not verified |
| Dollhouse view | Not verified |
| Custom branding | Not verified |
| Embed code | Not verified |
| Measurement tools | Not verified |
| Deployment | Self-hosted |
| Platforms | Web |
| Support | Community, Docs |
| Built for | Solo, Small business (editorial estimate) |
| Pricing | Free plan (source) |
| Website | marzipano.net |
| Facts checked | 20 Sep 2026 |
Alternatives to Marzipano
- MatterportA broad 3D digital-twin platform with mobile capture, AI tools, exports, and VR.9.4
- CupixWorksA strong fit for construction teams that need mapped, measurable, time-based site records.9.1
- 3DVista Virtual Tour SuiteA deep authoring suite for advanced tours, VR, models, video, and offline publishing.8.9
See all Marzipano alternatives →
Also Ranked In
Marzipano is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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