Maileon
Maileon: A broad email and omnichannel platform for established teams that need automation. Ranked #13 of 23 in Email Personalization Software by our editors (7.8/10); pricing: Pricing on request · 30-day trial; best for established teams needing email automation.
At a glance
- Editor score7.8 / 10
- PricingPricing on request · 30-day trial
- Best forEstablished teams needing email automation
- Free planNo
- Founded2000 · Offenbach am Main, Germany
- Facts checked20 Sep 2026
Where it wins
- Combines personalization, automation, segmentation, testing, and analytics.
- Supports email, SMS, app push, and web push communication.
- Connects with CRM, ecommerce, CMS, analytics, and other systems.
Where it doesn't
- Quote-based pricing requires a sales conversation.
- There is no free plan.
- Its broad feature set may exceed the needs of email-only teams.
Our verdict on Maileon
Maileon is a European email marketing and marketing automation platform operated by XQueue GmbH. It is designed for in-house marketing teams, agencies, B2B and B2C organisations, ecommerce businesses, publishers, and larger or regulated organisations. Campaign creation includes templates and personalised content, while automation workflows and trigger campaigns support customer journeys. Audience segmentation uses database filters and attributes, and landing pages can be created with a drag-and-drop editor.
The platform’s strongest fit is breadth across campaign execution and optimization. Teams can run A/B tests for subjects, senders, content, creatives, and send times, then review campaign analytics and reporting. Maileon also provides transactional email API and SMTP services, alongside communication through email, SMS, app push, and web push. This combination suits organizations coordinating promotional, automated, and transactional messaging in one environment. Teams focused only on straightforward email broadcasts may find that scope broader than necessary.
Integration coverage is another important consideration. Maileon connects with Shopify, WooCommerce, Shopware, HubSpot, Zapier, WordPress, Magento, TYPO3, Drupal, Matomo, Google Tag Manager, Google Analytics, Lead Forensics, Pipedrive, and Salesforce. The published commercial model is contact sales, with a free 30-day trial and no free plan. The main pricing is quote-based rather than presented as public plan amounts, subscriber quotas, or monthly sending limits. Established teams that need segmentation, testing, automation, transactional services, and multiple channels should consider Maileon; smaller teams seeking a free tier or simple email-only workflow should look for a narrower option.
Your product? Our editors can test Maileon in depth and publish a review, labelled as paid · from $149/mo →
Maileon pricing
Maileon fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Behavioral triggers | Not verified |
| Dynamic content | Not verified |
| Product recommendations | Not verified |
| Real-time personalization | Not verified |
| Channel support | Not verified |
| Event ingestion limit | Not verified |
| Free trial | 30 days |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | SOC 2, ISO 27001, GDPR, SSO/SAML, 2FA |
| Support | Email, Live chat, Phone, Tickets · 24/7 |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 20 integrations: Shopify, WooCommerce, Shopware, HubSpot, Zapier, WordPress … See all → |
| Pricing | Pricing on request · 30-day trial (source) |
| Website | maileon.com |
| Facts checked | 20 Sep 2026 |
Maileon integrations
Maileon lists 20 integrations on its own site.
- Shopify
- WooCommerce
- Shopware
- HubSpot
- Zapier
- WordPress
- Magento
- TYPO3
- Drupal
- Matomo
- Google Tag Manager
- Google Analytics
- Lead Forensics
- Pipedrive
- Salesforce
- Microsoft Dynamics
- Make
- Unbounce
- Xero
- BigQuery
See all Maileon integrations →
Alternatives to Maileon
- AlterableFlexible email personalization with dynamic content, targeting, testing, and a free plan.9.4
- LimeSpotA broad ecommerce personalization toolkit with accessible entry pricing and a costly advanced tier.8.9
- RecombeeAn affordable recommendation API with email personalization, analytics, and testing.8.8
See all Maileon alternatives →
Also Ranked In
Maileon is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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