Keyword Tool review
A broad keyword suggestion tool with strong platform coverage, data depth, and API access.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Keyword Tool is a web-based keyword research product for SEO professionals, marketers, advertisers, content creators, and teams. It generates long-tail suggestions from autocomplete data across Google, YouTube, Bing, Amazon, and other platforms. Research can be localized by country and language, while competitor URL analysis helps identify keywords associated with a competing site through the API. Google and Bing data includes search volume, cost per click, and competition metrics.
A free offering supports initial autocomplete research without an account. The paid plans are billed monthly: Starter costs $68 and includes 50 requests per day, data for 50,000 keywords per day, 12 months of historical data, all 16 platforms, and web interface, MCP, and API access. Growth costs $148 for 100 requests per day, 100,000 keywords per day, and 24 months of historical data. Scale costs $308 for 200 requests per day, 200,000 keywords per day, and 48 months of historical data. Agency costs $628 for 400 requests per day, 400,000 keywords per day, and 48 months of historical data. All paid plans include cost-per-click and competition data.
The product’s main strength is breadth across search and commerce platforms rather than a broad all-in-one SEO workflow. Bulk search-volume analysis supports up to 1,000 keywords per request, with CSV and Excel exports for downstream work. Programmatic API access and MCP integrations for Claude, Cursor, and ChatGPT also suit teams building keyword workflows around automation or AI assistants. Keyword Tool is a strong fit for multiplatform discovery, localization, and competitor keyword research. Teams that need verified rank tracking or site audits should choose a product built around those functions instead.
Keyword Tool pros and cons
- Where it wins
- Autocomplete suggestions across 16 platforms
- Bulk volume analysis, exports, API, and MCP access
- Localized research by country and language
- Where it doesn't
- Paid plans start at $68 per month
- No verified rank tracking or site audits
- Primarily focused on keyword research
Keyword Tool fact sheet, pricing and score →
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