Ibotta
Ibotta: Pairs eligible cash-back offers with online price comparisons, history, and alerts. Ranked #19 of 63 in Shopping and Price-Tracking Apps by our editors (7.1/10); pricing: Free plan; best for cash back with online and in-store price checks.
At a glance
- Editor score7.1 / 10
- PricingFree plan
- Best forCash back with online and in-store price checks
- Free planYes
- Paid fromNone
- Price alertsYes
- Facts checked5 Oct 2026
Where it wins
- Cash-back offers can be added to a shopping list before a store visit.
- Receipt photos or scans support eligible in-store offers.
- Online price comparisons, history, and price-drop or restock alerts.
Where it doesn't
- Cash back applies to eligible purchases and participating retailers.
- Price tracking focuses on online items and shows up to 30 days of history.
- Requires an app or browser extension to activate offers and track prices.
Our verdict on Ibotta
Ibotta is a consumer shopping rewards service for people who want cash back on eligible purchases, with online price-checking tools alongside its rewards features. Shoppers can use the app to add offers to a list before visiting a store and submit photos or scans of eligible paper receipts. For online purchases, offers can be activated through Ibotta’s website or browser extension. The service is free and available on web, iOS, Android, and Chrome extension, making it a fit for shoppers who want rewards and price checks in one service rather than a dedicated price tracker.
The price tools are useful for comparison shopping: Ibotta can compare item prices across participating online stores, track item prices, show up to 30 days of price history, and send price-drop or restock alerts. The Chrome extension also activates online cash-back offers. This combination suits shoppers who want to check prices and potentially earn rewards as they shop. Its tracking is a supporting part of a broader rewards service, so shoppers seeking a more focused price-monitoring tool may prefer an alternative centered on tracking.
Cash back depends on eligible purchases and participating retailers, and in-store receipt submission is limited to eligible paper receipts. The service has a free app and browser extension; no paid subscription is described. Support channels include documentation and tickets. Ibotta is a sensible choice for solo shoppers and small households who value eligible cash-back offers across in-store and online shopping, plus basic online price history and alerts. It is less suited to buyers who need price history beyond 30 days or want price tracking to be the product’s primary focus.
Ibotta pricing
Ibotta fact sheet
| Free plan | Yes |
|---|---|
| Paid from | None |
| Price alerts | Yes |
| Price comparison | Yes |
| Cashback rewards | Yes |
| In-store shopping | Yes |
| Supported platforms | Web, iOS, Android, Chrome extension |
| Browser extension | Yes |
| Deployment | Cloud, Mobile, Browser extension |
| Platforms | Web, iOS, Android, Chrome extension |
| Support | Docs, Tickets |
| Built for | Solo, Small business (editorial estimate) |
| Pricing | Free plan |
| Website | home.ibotta.com |
| Facts checked | 5 Oct 2026 |
Alternatives to Ibotta
- Alexa for ShoppingA free Amazon shopping assistant for finding, comparing, and tracking products.9.2
- PriceRunnerA free, web-based comparison service with price history, alerts, tests and reviews.9.0
- SlickdealsA free deal-finding app for shoppers who value community picks and coupon alerts.8.9
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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