i360 review
A campaign operations suite combining voter data, predictive models, field tools and analytics.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
i360 brings voter and consumer data, audience segmentation, predictive models and campaign workflows into one platform. Campaigns, advocacy organizations and nonprofits can use its CRM for contacts, tags, notes and data imports or exports, then coordinate outreach through canvassing, phone banking and texting. The platform also supports volunteer assignment, digital audience targeting and real-time analytics, with web, iOS and Android access. Its range suits data-driven campaigns that want voter contact operations connected to audience insights; organizations looking only for one outreach tool may find the scope broader than they need.
Field and contact tools are a central part of the offering. i360 Walk supports door-to-door surveys and routing, while i360 Call provides predictive phone banking. Peer-to-peer and batch SMS extend outreach beyond those channels, and volunteer workflows help coordinate assignments. Predictive political and behavioral models inform audience selection, with iKE providing an AI audience builder. These features make i360 relevant to local, state and federal operations seeking connected voter contact and analytics rather than a standalone canvassing or messaging app.
Pricing is customized according to an organization’s data needs and geographic target area, so a campaign should expect to discuss its requirements with the vendor rather than choose from public plan tiers. Integrations include Anedot, Mailchimp, Slack, WinRed and the i360 API; Anedot and WinRed sync donation data, while i360 is not a donation-form host. The listed support channels are email and documentation, and the platform has SOC 2 compliance. Choose i360 if voter data, field work, phone banking and analytics belong in one campaign operation; consider a narrower tool if you only need a single outreach channel or donation forms.
i360 pros and cons
- Where it wins
- Combines voter and consumer data with audience segmentation and predictive models.
- Supports canvassing, predictive phone banking, texting and volunteer workflows.
- Offers real-time analytics across web and mobile apps, with an API.
- Where it doesn't
- Customized, quote-based pricing makes upfront cost comparisons harder.
- Donation-data integrations sync with Anedot and WinRed; i360 does not host donation forms.
- Its broad campaign toolkit may exceed the needs of teams focused on one outreach channel.
i360 fact sheet, pricing and score →
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