Hanbai review
An all-in-one newsletter platform combining AI writing, curation, automation, and delivery.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Hanbai is a web-based AI newsletter and email marketing automation platform for creators, bloggers, publishers, and newsletter teams. It combines brand-trained email writing with content curation from RSS, Reddit, Twitter/X, and websites. Campaign creation, delivery, signup forms, landing pages, email sequences, referral rewards, and analytics are handled within the platform, while a public REST API and MCP server support programmatic access.
The plan structure scales around subscribers, monthly email volume, AI generations, forms, sequences, and content sources. The Free plan supports up to 500 subscribers, 1,000 emails per month, one signup form, one newsletter, and 10 AI generations monthly. Starter costs $16 per month or $190 per year and increases capacity to 2,500 subscribers, 10,000 emails, five forms, five sequences, 100 AI generations, and 10 content sources. Growth costs $41 monthly or $490 yearly, supporting up to 10,000 subscribers, 50,000 emails, unlimited forms and sequences, 500 AI generations, and unlimited content sources. Pro costs $83 monthly or $990 yearly and adds up to 50,000 subscribers, 200,000 emails monthly, unlimited newsletters and AI generations, plus API access.
Hanbai’s strongest distinction is how many newsletter operations it brings together: AI drafting, automated source collection, drag-and-drop editing, behavioral automation, delivery, referral milestones, and real-time reporting for opens, clicks, growth, and referral ROI. Custom sending domains can be configured with SPF, DKIM, and DMARC. It suits teams that want one system for growing and operating a newsletter, particularly when recurring curation and brand voice matter. Smaller publishers can start on the free plan, while teams needing larger audiences, unlimited newsletters, or programmatic workflows should consider paid tiers.
Hanbai pros and cons
- Where it wins
- Brand-voice AI writing with recurring content curation
- Built-in forms, landing pages, referrals, and analytics
- Free plan plus API access on Pro
- Where it doesn't
- Free plan is limited to 500 subscribers and 1,000 emails monthly
- Advanced capabilities require paid tiers
- API access is limited to the Pro plan
Hanbai fact sheet, pricing and score →
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