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DeepDive review

#18 of 85 in Social Media Listening Software

DeepDive combines broad monitoring with intent, sentiment, and crisis intelligence.

6.7/10Editor score
DeepDive6.7 Visit Markopolo.ai

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

DeepDive is a social listening and intelligence platform for marketing, public relations, communications, sales, and customer-experience teams. It tracks conversations across social networks, news sites, blogs, reviews, and communities, then adds sentiment analysis, intent classification, competitor benchmarking, influencer intelligence, geographic and demographic insights, and crisis alerts. Its focus suits growing brands, agencies, established businesses, and enterprise organizations that need more than basic brand-mention tracking.

The published plans show a contact-sales pricing model, with no free plan. Starter includes 3 modules, tracking for up to 10K mentions, 1 user, 1 brand, 10 keywords or hashtags, and 3 standard channels. Growth expands the package to 7 modules, 50K mentions, 3 users, 3 brands, 25 keywords or hashtags, plus 2 standard and 3 premium channels. Pro includes 9 modules, 100K mentions, 5 users, 5 brands, 50 keywords or hashtags, and all channels. Enterprise is fully tailored, with all modules, customized NLP, unlimited tracking across brands, keywords, and mentions, personalized reporting and dashboards, plus custom API access and data export.

DeepDive’s breadth is its defining choice. Coverage includes Facebook, Instagram, TikTok, LinkedIn, YouTube, X/Twitter, and Reddit, alongside web monitoring and news monitoring. AI features classify conversations as complaints, praise, inquiries, comparisons, or churn signals, while multilingual analysis includes transliteration. Email, Slack, webhooks, and API support connect alerts and workflows to existing processes. Teams that need intent signals, crisis monitoring, and cross-channel intelligence should consider DeepDive; organizations seeking only lightweight keyword tracking may find its broader module and plan structure unnecessary.

DeepDive pros and cons

  • Where it wins
    • Monitors social, news, blogs, reviews, and communities
    • Classifies intent, sentiment, risks, and multilingual conversations
    • Adds competitor, influencer, geographic, and demographic intelligence
  • Where it doesn't
    • Pricing requires contacting sales
    • Starter supports one user, one brand, and 10K mentions
    • Advanced analysis and all channels require higher-tier plans

DeepDive fact sheet, pricing and score →

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