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Coolors review

Freemium#1 of 34 in Color Palette GeneratorsAI Color Palette Generators

A broad palette toolkit with useful free features and a $3 monthly Pro plan.

9.4/10Editor score
Coolors9.4 Visit Coolors

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Coolors is a color palette tool for designers and other creative professionals. It combines palette generation and discovery with image color extraction, contrast and accessibility checking, and palette visualization on designs. Users can also create gradient palettes and collages, organize saved work in projects and collections, and use AI color suggestions. Its web app, iOS app, and Chrome extension support different parts of a palette workflow, while integrations extend into Figma, Adobe Illustrator, Adobe InDesign, and Adobe Photoshop.

The published plans keep the entry point simple. The Free plan includes palette generation, palette browsing, and limited saved palettes. Pro costs $3 per month and adds unlimited saved palettes, unlimited projects and collections, image color picking, palette contrast checks, advanced export options, and color libraries. That makes Pro relevant for designers who regularly save, organize, review, and export palettes; the Free plan fits lighter discovery and generation needs.

Coolors stands out for breadth rather than a narrow single-purpose workflow. Its export formats include PDF, image, CSS, ASE, SVG, code, Tailwind, and Procreate, giving designers several ways to move palette work into design and development processes. The combination of browser access, mobile access, Chrome, Figma, and Adobe integrations suits creative workflows that move between tools. Designers seeking a centralized palette workspace should consider it, while those who need only occasional generation may find the Free plan sufficient and may not need the paid organization and checking features.

Coolors pros and cons

  • Where it wins
    • Generates, browses, extracts, checks, and visualizes color palettes
    • Exports to PDF, image, CSS, ASE, SVG, code, Tailwind, and Procreate
    • Works across web, iOS, Chrome, Figma, and Adobe applications
  • Where it doesn't
    • The Free plan includes only limited saved palettes
    • Image color picking and contrast checks require Pro
    • Advanced export options and color libraries require Pro

Coolors fact sheet, pricing and score →

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