ClickPurity review
A focused Google Ads tool for identifying, blocking and documenting suspicious clicks.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
ClickPurity is click-fraud detection software for Google Ads advertisers, with a focus on identifying suspicious traffic and documenting click-quality issues. Its tracking script records IP address, VPN status, ISP and Google Click ID data, while device fingerprinting uses GPU, audio and screen characteristics. The product is aimed at single-site businesses, growing advertisers and agencies, particularly in the UAE and Gulf markets.
The paid plans add capabilities progressively. Starter includes device fingerprinting, VPN and VPS detection, and email fraud alerts. Professional adds WhatsApp fraud alerts, automatic IP blocking in Google Ads and evidence for Google case filing. Agency adds a white-label option, priority WhatsApp support and a quarterly strategy call. This structure gives smaller advertisers a monitoring foundation and adds operational and agency features at higher tiers.
ClickPurity connects directly with Google Ads and can match Google Click IDs with device fingerprints and IPs, then add fraudulent IPs to exclusions automatically. Real-time monitoring, email and WhatsApp alerts, IP reputation and ASN signals, and a shared threat network support ongoing review. Deployment is through the cloud and a browser extension, with email and chat support and GDPR listed as a compliance measure. Teams buying traffic across several ad platforms, or managing many accounts under one scope, should look for a broader alternative; Google Ads teams that need click-quality evidence and automated exclusions are the clearest fit.
ClickPurity pros and cons
- Where it wins
- Device fingerprinting combines GPU, audio and screen characteristics.
- Automatically adds detected fraudulent IPs to Google Ads exclusions.
- Generates evidence for Google Click Quality cases.
- Where it doesn't
- Focused on Google Ads rather than multiple advertising platforms.
- Single-account scope may not fit larger multi-account operations.
- No free plan is offered.
ClickPurity fact sheet, pricing and score →
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