ChowNow Online Ordering review
A broad ordering platform for restaurants that can justify its high starting price.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
ChowNow Online Ordering gives independent restaurants tools to accept and manage digital orders through their websites, branded mobile apps, and the ChowNow marketplace. It supports pickup and delivery, including delivery management for in-house drivers or courier networks. Menu management, order and revenue reporting, customer rewards, and ordering data retention round out the platform. Its fit is strongest for larger restaurant brands that want direct ordering alongside marketplace reach rather than a narrowly focused website ordering tool.
The plan structure makes the product’s breadth clear. Launch costs $229 per month on annual billing and includes direct online ordering, an SEO-optimized website, a commission-free marketplace, a discovery network, 500 contacts, and POS integrations. Grow costs $319 per month on annual billing and adds a branded mobile app, automated email marketing, loyalty and rewards, and order aggregation. Elevate costs $409 per month on annual billing and adds automated email and SMS marketing while retaining the app, loyalty, aggregation, and POS capabilities. There is no free plan, so the platform is positioned for restaurants prepared to pay for a broader ordering stack.
ChowNow’s ecosystem coverage is a central strength. Integrations include Toast, Square, Revel, Clover, DoorDash, Uber Eats, Grubhub, Google, Apple Maps, and Yelp. Restaurants can manage orders across direct and third-party channels while connecting supported restaurant systems and maintaining menus across ordering channels. The main trade-off is cost: the $229 monthly starting point makes this a considered purchase for smaller operators. Restaurants seeking website ordering only may prefer a narrower, lower-cost option, while brands needing apps, aggregation, delivery coordination, marketing, and loyalty have a stronger reason to choose ChowNow.
ChowNow Online Ordering pros and cons
- Where it wins
- Combines direct, marketplace, app, pickup, and delivery ordering
- Aggregates orders across direct and third-party channels
- Includes POS integrations, reporting, marketing, and loyalty tools
- Where it doesn't
- Starts at $229/month with annual billing
- Branded mobile apps begin with the Grow plan
- POS connectivity depends on supported restaurant systems
ChowNow Online Ordering fact sheet, pricing and score →
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