Bhreem review
Free comment-to-DM automation for one Instagram professional account.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Bhreem automates Instagram comment-to-DM replies for creators, businesses, and agencies. Its free Starter plan is aimed at solo users who want to turn comments on posts and Reels into private conversations without paying for the listed functionality. It supports one Instagram professional account, and includes contact capture and an Instagram inbox for manual follow-up. The focus is narrow: this is a tool for comment-based entry points, rather than a broader messaging automation suite.
The automation lets users set keyword triggers for exact, multiple, or any comments, and target all or selected posts and Reels. When a comment matches, Bhreem sends an automatic private reply and saves the person as a contact with the related post and keyword. Duplicate reply prevention limits a commenter to one reply per automation. Analytics cover comments, replies, contacts, posts, and keywords. These functions make the product relevant when the desired workflow starts with public engagement; they do not extend the documented entry points beyond comments on posts and Reels.
Pricing is straightforward: the available Starter plan costs $0 and includes one account, comment keyword automations, post and Reel targeting, automatic private replies, contact capture, and a basic Instagram inbox. The pricing page describes paid plans for the broader platform as forthcoming, while broader messaging and commerce modules are also described as coming later. Bhreem says its automation uses official Meta APIs. Choose it for free, focused comment-to-DM handling and follow-up; consider another option if you need multiple Instagram accounts or automation that begins outside comments.
Bhreem pros and cons
- Where it wins
- Targets all or selected Instagram posts and Reels with keyword triggers
- Captures contacts with the associated post and keyword
- Includes an Instagram inbox, analytics, and duplicate reply prevention
- Where it doesn't
- Automation is limited to comments on Instagram posts and Reels
- Starter supports only one Instagram professional account
- No AI features; broader messaging and commerce modules are forthcoming
Bhreem fact sheet, pricing and score →
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. How we rank.
Last updated · How we research and update