Belliata review
A broad salon operations suite with free booking basics and paid marketing tools.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Belliata is cloud-based software for beauty salons, spas, barbers and other wellness businesses. It brings together staff scheduling, online booking, appointment reminders, customer records, point of sale, inventory management, reporting, marketing, review requests and loyalty features. Its free plan is aimed at small salons that want booking and core operational tools without a subscription, while paid plans add more communication, payment and retention functions.
The published plans show a useful progression. Free includes unlimited bookings, an online booking page, employee scheduling, point of sale, customer tracking and inventory management. Start costs $15 per user per month, billed monthly, and adds SMS notifications, online payments and deposits, a client waiting list, a Google review booster and SMS marketing. Pro costs $25 per user per month and adds notification and marketing SMS, recurring appointments, packages and memberships, plus Google Calendar sync. This makes Start the practical entry point for salons that need mobile communication or deposits, while Pro is better suited to businesses managing repeat visits and membership-style offers.
Belliata’s breadth is a notable fit for salons that want marketing alongside daily operations rather than a separate booking tool. Email and SMS campaigns, automated customer surveys and review requests, loyalty points, memberships, staff commissions and performance reporting sit alongside scheduling, POS and inventory. Access spans web, Windows, macOS, iOS and Android, with integrations including Weebly, WordPress, Wix, Facebook, Google Calendar, Stripe and PayPal. Choose Belliata if a salon wants one system covering appointments, client management, transactions and marketing. Smaller teams needing only simple booking may find its wider feature set and per-user paid tiers more than they need.
Belliata pros and cons
- Where it wins
- Free plan includes unlimited bookings, POS and inventory management
- Email and SMS campaigns, surveys, reviews and loyalty tools
- Works across web, desktop and mobile platforms
- Where it doesn't
- SMS marketing and online payments start on the $15 plan
- Recurring appointments and memberships require the $25 Pro plan
- Paid pricing is charged per user each month
Belliata fact sheet, pricing and score →
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