Annum review
A unified marketing calendar with budgets, connected views, syncing, and exports.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Annum is a web-based content and marketing calendar for teams coordinating campaigns, channels, initiatives, and tactics. It brings daily, monthly, and multi-month timeline planning into one unified calendar, with filters, strategic tags, color-coding, and drag-and-drop changes. Marketing organizations managing cross-channel plans, budgets, and business-unit visibility are the clearest fit, particularly when teams need a shared planning layer without replacing their execution tools.
Pricing starts with the Starter plan at $99 per month when billed annually, or $116 per month with monthly billing. Starter includes one unified calendar, up to 10 team members, unlimited channels and tactics, budget management, three calendar views, and email support. Advanced adds admin, contributor, and viewer seat pricing, custom integrations, SSO setup, premium support, and strategic services. Enterprise adds lead and nested connected calendars plus enterprise-wide business-unit visibility, while also offering seat pricing, custom integrations, and SSO setup. The published plans show a paid product rather than a free entry tier.
Annum’s main distinction is the breadth of its planning model. Teams can track tactic-level estimates and actuals, archive historical marketing plans, view holidays and seasonal insights through Calendars of Interest, and connect parent-child calendars across business units. Bidirectional syncing is available with tools including Workato, Airtable, Workfront, Smartsheet, Monday, Asana, and Wrike, and plans can be exported to PDF or CSV. The web-only format and paid starting point make it less suitable for teams seeking a low-cost or broader-platform option. Organizations that need coordinated omnichannel planning and budget visibility should consider Annum; smaller teams needing a simpler calendar may prefer a narrower tool.
Annum pros and cons
- Where it wins
- Combines campaigns, channels, tactics, budgets, and timelines in one calendar
- Supports parent-child calendars for business-unit visibility
- Syncs bidirectionally with project-management applications and exports plans
- Where it doesn't
- Web-only access limits platform coverage
- No free plan is available
- Starter is $99 per month with annual billing or $116 monthly
Annum fact sheet, pricing and score →
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