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Amazon Personalize pricing

#23 of 30 in Website Personalization SoftwareRecommender SystemsPersonalization SoftwareProduct Search and Discovery Software

Amazon Personalize costs from $0.06/unit/mo on its cheapest paid plan; 6 plans in all, as listed on aws.amazon.com — prices checked 20 Sep 2026.

6.9/10Editor score
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Amazon Personalize6.9 Visit site

Amazon Personalize pricing at a glance

Plans Paid No free plan — trial or paid only. Prices checked 20 Sep 2026.
See plans on aws.amazon.com

Amazon Personalize plans & pricing

PlanPriceKey limits
Data ingestion$0.05/GB usage-based
  • Charges data uploaded to Amazon Personalize, including real-time streams and Ama
Custom solution training$0.24/unit usage-based
  • Applies to custom recommendation solutions
Real-time recommendations$0.06/unit/mo
  • 72 million requests per month
Batch recommendations$0.07/unit/mo
  • 20 million recommendations per month per eligible Region
Use case optimized recommenders$0.38/unit usage-based
  • 100,000 users per recommender
  • 4,000 free recommendations per hour
User segmentation training$0.24/unit usage-based
  • Uses machine learning to segment users by affinity for items or item metadata

Prices as published by the vendor on aws.amazon.com, checked 20 Sep 2026; taxes and regional pricing may differ. We do not change a plan's price or its limits — this table is what the vendor's own pricing page said on that date.

What the price includes

  • Built for
    Small business, Mid-market, Enterprise
  • Integrations
    10 integrations: Amazon S3, Amazon SageMaker AI Data Wrangler, AWS Amplify, Amazon OpenSearch Service, AWS CloudWatch Evidently, LangChain …
  • Free plan
    No
  • Paid from
    $0.06/unit/mo
  • Audience targeting
    Yes

Our full Amazon Personalize verdict, fact sheet and score →

Prices checked by iTechGuides Editors · Editorial team · Updated Oct 2026

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