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Adriel review

#17 of 49 in Marketing Analytics Software

Cross-channel reporting and campaign controls for teams managing marketing data.

7.7/10Editor score
Adriel7.7 Visit Adriel

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Adriel brings advertising, analytics, social, SEO, and sales data into a normalized view for agencies, brands, and marketing teams. Its web platform pairs customizable dashboards and automated reports with campaign controls for budgets, schedules, bids, and status. That combination suits teams that need to monitor performance and make campaign adjustments in the same reporting workflow, rather than just view channel metrics.

The main differentiator is the breadth of its reporting workflow: it can combine ad and revenue data for revenue and ROAS reporting, while KPI alerts and campaign alarms help flag changes. Reports can be exported as PDF, CSV, or Excel, and dashboards and reports can be white-labeled. Integrations include Google Ads, Meta, TikTok, HubSpot, Salesforce, Google Analytics, and Google Sheets; the product lists 650 integrations overall. This makes it relevant to teams consolidating multiple marketing and sales sources, though buyers should assess whether the included connectors cover their specific sources.

The paid plans are billed annually, with Starter and Professional presented alongside custom-priced Enterprise. Starter includes advanced and flexible connectors, 10 dashboards, 25+ ad accounts, 5 users, and an AI agent. Professional adds premium connectors, unlimited dashboards, 100+ ad accounts, 20 users, 100 AI insight credits monthly, and KPI alerts. Enterprise includes custom connector scoping and development, unlimited users, multi-currency capabilities, a white-label URL, and priority support. A guided trial follows a demo. Teams that need shared reporting and campaign controls should consider Adriel; those seeking a free plan or a non-annual commitment should look elsewhere.

Adriel pros and cons

  • Where it wins
    • Normalizes marketing data for cross-channel dashboards and reports
    • Combines campaign controls with spend, revenue, and ROAS reporting
    • Automates exports and supports white-label reports and dashboards
  • Where it doesn't
    • No free plan is offered
    • Enterprise pricing is custom
    • The plans are billed annually

Adriel fact sheet, pricing and score →

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