1and1Mail review
A Windows SMTP email tool for basic campaigns, with free sending and limited automation.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
1and1Mail is a Windows desktop application for sending targeted bulk email through SMTP servers. It is suited to users who want local control over sender accounts, recipient address books, groups, HTML messages, templates, scheduling, and sending rates. Multiple sender accounts, personalization macros, unsubscribe lists, and automatic bounce collection support recurring campaign work without requiring a hosted email-marketing platform. Email and link tracking are available through a related service, while automatic and manual IP switching add sending controls for users managing SMTP delivery.
The free edition is available for permanent use and allows a maximum of 50 emails per send with one sender mailbox. The Annual plan adds unlimited emails per send, unlimited sender accounts, and an HTML editor with templates. Five-year and Lifetime plans provide longer license terms. The lowest paid listing is CNY 680, making the licensing model more relevant to buyers seeking desktop software than to teams comparing monthly subscriber-based platforms. The published plans center on licenses rather than subscriber volume or a monthly sending allowance.
Its main fit is narrow and clear: Windows users sending basic SMTP campaigns who need templates, scheduling, personalization, recipient groups, and bounce or unsubscribe handling. The product includes SMTP as its integration and does not provide email automation, landing pages, or A/B testing. That limits its role for teams needing multi-step journeys, experimentation, or a broader marketing ecosystem. Choose 1and1Mail for straightforward desktop campaign sending; choose another email-marketing product if browser access, deeper integrations, automated workflows, or testing tools are essential.
1and1Mail pros and cons
- Where it wins
- Permanent free edition with up to 50 emails per send
- Templates, personalization, scheduling, and sending-rate controls
- Bounce collection and unsubscribe-list handling are included
- Where it doesn't
- Windows-only desktop coverage
- No email automation or A/B testing
- Limited integrations beyond SMTP; paid access starts at CNY 680
1and1Mail fact sheet, pricing and score →
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update