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Yes, NVIDIA accounted for about 94% of PC graphics add-in-board shipments in Q2 2025, with AMD at about 6%. That figure describes shipments of discrete desktop graphics cards during one quarter—not all PC GPUs, retail sales, or the graphics cards people already own. It is also historical: a September 2026 report citing Jon Peddie Research (JPR) put NVIDIA at about 90% of desktop add-in-board shipments in Q2 2026.
What does NVIDIA’s 94% GPU market share mean?
The 94% figure is a share of PC graphics add-in-board (AIB) shipments: discrete graphics cards shipped to the channel during Q2 2025. HotHardware reported the 94% NVIDIA and 6% AMD split from JPR’s figures. JPR’s own release reported that NVIDIA gained 2.1 percentage points of AIB share quarter over quarter, AMD lost 2.1 points, and Intel was unchanged at the published 0.0% change. HotHardware’s September 3, 2025 coverage and JPR’s September 2, 2025 AIB release describe the measure.
- It counts: discrete PC graphics-card shipments, not every GPU category.
- It does not count: retail purchases by end users, the installed base of cards in use, or GPU quality and value.
- Intel’s flat result: 0.0% is the reported quarter-over-quarter share change, not evidence that Intel had no discrete products or shipments.
Shipment share can indicate how much product moved into the channel, but it is not a direct count of what consumers bought. Cards shipped to retailers may sell later, remain in inventory, or move through other distribution channels.
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Does 94% mean NVIDIA had 94% of all PC GPUs?
No. JPR publishes a separate, broader PC GPU measure that includes integrated as well as discrete graphics. For Q2 2025, JPR reported 74.7 million total PC GPU units, up 8.4% quarter over quarter and 4.9% year over year. That total is not the denominator for NVIDIA’s 94% AIB share. JPR also reported 66.9 million PC CPU shipments for the quarter. See JPR’s overall PC GPU release.
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Integrated graphics built into many processors are included in the broad GPU total, but not in the add-in-board shipment measure. The two figures answer different questions: one concerns discrete cards shipped into the market; the other covers PC graphics processors across integrated and discrete types.
Why did AIB shipments jump in Q2 2025?
JPR reported 11.6 million PC graphics add-in boards shipped in Q2 2025: a 27.0% increase from Q1 and a 22.2% increase from a year earlier. JPR’s president, Dr. Jon Peddie, described unusual price and supply conditions: prices fell for midrange and entry-level AIBs, rose for high-end AIBs, and most retail suppliers ran out of stock. He suggested that expected tariffs and buyers trying to get ahead of them contributed to the pricing pattern.
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Those observations and JPR’s explanation are not proof that tariff concerns caused the shipment surge or NVIDIA’s share. The AIB release reports market figures and a contemporaneous interpretation; it does not isolate the effect of tariffs or buyer behavior.
In a separate release on the wider PC GPU market, JPR described tariff and supply-chain uncertainty and said worried consumers might pull back, potentially worsening conditions. That was a forecast at the time, not a verified outcome, and it should not be conflated with the AIB release’s explanation of Q2 shipment patterns.
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Is NVIDIA’s 94% share still current?
No. It refers to Q2 2025, not today’s market. A September 2026 report citing JPR put NVIDIA at about 90% of desktop AIB shipments in Q2 2026. Separately, JPR’s Q1 2026 release reported that NVIDIA’s AIB share declined 0.4 percentage points quarter over quarter; that is a change, not the quarter’s share level. The dated figures provide context, but they do not establish a live market-share figure. See Tom’s Hardware’s September 2026 coverage of Q2 2026 and JPR’s Q1 2026 AIB release.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What does this mean if you’re choosing a graphics card?
Market share does not establish that a particular NVIDIA GeForce RTX card is the best choice for your needs. The shipment figures do not compare individual models, prices, benchmarks, power use, memory capacity, dimensions, or current availability. For a useful buying decision, compare cards for the workload you care about and check whether the specific model fits your case and power supply.
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- Military-grade components deliver rock-solid power and longer lifespan for ultimate durability
- Protective PCB coating helps protect against short circuits caused by moisture, dust, or debris
- 3.125-slot design with massive fin array optimized for airflow from three Axial-tech fans
- Phase-change GPU thermal pad helps ensure optimal thermal performance and longevity, outlasting traditional thermal paste for graphics cards under heavy loads
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- Powered by the NVIDIA Blackwell architecture and DLSS 4
- Powered by GeForce RTX 5060
- Integrated with 8GB GDDR7 128bit memory interface
- PCIe 5.0
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- Performance: use benchmarks for the games, creative applications, or other workloads you actually run.
- Price and availability: compare current prices for specific models, not vendor shipment share.
- Power and fit: verify power requirements, card length, slot clearance, and case space.
- Memory: check the capacity and features relevant to your resolution and applications.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
