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HPE announced on July 23, 2024, that Jennifer Temple would take over its Global Marketing organization from CMO Jim Jackson and become executive vice president and Chief Marketing & Communications Officer (CMCO), effective August 1, 2024. Jackson planned to retire at the end of HPE’s fiscal 2024. HPE’s current executive biography still lists Temple in the combined role.
Who replaced Jim Jackson as HPE CMO?
Jennifer Temple took over HPE’s Global Marketing organization and assumed the combined CMCO role. She had joined HPE in 2018 as chief communications officer and was already a member of the company’s executive committee. In the new role, she continued reporting to CEO Antonio Neri and became responsible for HPE’s global brand, marketing, and communications strategy, according to HPE’s July 23, 2024 announcement.
HPE described Temple as bringing more than 30 years of reputation and brand-building expertise. That figure is the company’s characterization in its appointment announcement, not an independently audited measure.
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When did Jennifer Temple become chief marketing and communications officer?
Temple’s expanded appointment took effect August 1, 2024. HPE announced the change on July 23. Jackson’s retirement was planned for the end of fiscal 2024; the announcement did not give a specific calendar date for his departure.
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| Date or period | Event |
|---|---|
| July 23, 2024 | HPE announced Temple’s expanded role and Jackson’s planned retirement. |
| August 1, 2024 | Temple’s appointment as EVP and CMCO became effective. |
| End of fiscal 2024 | Jackson’s stated retirement timing; HPE did not specify an exact date in the announcement. |
What changed in HPE’s leadership structure?
Before the appointment, Jackson led Global Marketing as CMO while Temple served as chief communications officer. HPE brought those responsibilities together under Temple’s CMCO title, giving her oversight of both the marketing organization and communications. The announcement describes a consolidated remit, but does not provide an org chart or detail staffing changes.
Contemporaneous coverage by CRN also reported that Temple had been CCO since 2018 and that Jackson’s CMO tenure began in mid-2018.
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Why did HPE combine the marketing and communications roles?
HPE said the teams were integrated and described the combined function’s priorities: sharpen the company’s differentiated value propositions, create immersive experiences around its innovation and purpose, and advance its position in hybrid cloud, Enterprise AI, and networking. Those are HPE’s stated aims, not evidence that the change later produced a particular financial or commercial result.
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What did HPE say about Jim Jackson’s tenure?
HPE said Jackson had spent more than two decades with the company and more than six years as CMO. Jackson described his own tenure as 26 years and said he first joined then-Hewlett-Packard in July 1998. These are differently framed accounts in the 2024 announcement, so they should not be treated as interchangeable measures.
CEO Antonio Neri credited Jackson with the GreenLake brand launch, simplifying product brands, customer and partner campaigns, and experiential events. Neri’s praise is HPE’s assessment of Jackson’s work. Jackson said his next chapter would include board service, time with family, travel, and volunteering.
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Is Jennifer Temple still HPE’s CMCO?
HPE’s executive biography currently lists Temple as EVP and Chief Marketing & Communications Officer, reporting to Neri and responsible for global brand, marketing, and communications. That is what the company’s executive team page lists when checked; leadership pages can change.
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Temple said in the appointment announcement, “The opportunity to help this celebrated brand chart what comes next is thrilling.” Neri said, “Jim has been a fantastic CMO for our company.” Both statements are attributed remarks from HPE’s release, not independent assessments.
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