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– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · URL Shorteners

T.LY vs Geniuslink

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score T.LY #2 in URL Shorteners 9.1/10 Free plan · 5-day trial Free planFree trial✓ 4 of 4 features Visit T.LY
Geniuslink #7 in URL Shorteners 8.6/10 14-day trial Free trial✓ 4 of 4 features Visit Geniuslink

T.LY leads on 1 check, Geniuslink on 0, and 4 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreT.LY · 9.1/10
  • Free planonly T.LY
  • Free trialboth

T.LY scores higher on our rubric for url shorteners: 9.1 against 8.6 out of 10; our editors rank them #2 and #7.

T.LY offers free plan; Geniuslink doesn't.

T.LY is the better fit for users wanting broad device and mobile coverage. Geniuslink is the better fit for marketers localizing product links across regions.

  • T.LY fits best

    Users wanting broad device and mobile coverage

  • Geniuslink fits best

    Marketers localizing product links across regions

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature T.LY 9.1/10 Visit ↗ Geniuslink 8.6/10 Visit ↗
At a glance
Editor score 9.1 8.6
Ranking #2 in URL Shorteners #7 in URL Shorteners
Best for Users wanting broad device and mobile coverage Marketers localizing product links across regions
Pricing model Free plan + paid Paid
Starting price — $6/mo
Free plan ✓ (best) —
Free trial 5 days 14 days
Free trial length 5 days · no card needed 14 days · card required
Deployment Cloud, Mobile, Browser extension Cloud, Mobile, Browser extension
Platforms Web, iOS, Android, Chrome extension Web, Chrome extension
Integrations 5 integrations 11 integrations
Built for Solo, Small business, Mid-market Solo, Small business, Mid-market, Enterprise
Features T.LY 4/4 · Geniuslink 4/4
Custom domains ✓ ✓
API access ✓ ✓
Bulk link creation ✓ ✓
Geo targeting ✓ ✓
Specs
Analytics retention Not checked yet Not checked yet
Team seats Not checked yet Not checked yet
Our review
Pros
  • Web, Chrome, iOS, Android, and API access
  • Smart URLs support device, location, and browser routing
  • Bulk tools, QR codes, analytics, and custom domains
  • Routes visitors by country, language, device, operating system, or time
  • Localizes product links for supported international storefronts
  • Includes click analytics, A/B splitting, and retargeting tools
Cons
  • Usage limits vary substantially across plans
  • Team members and webhooks are limited to higher tiers
  • Analytics retention ranges from 5 to 20 days
  • No free plan; the 14-day trial requires a card
  • The $6 monthly plan includes 1,000 clicks, with overage charges beyond that
  • Business pricing is contact-sales
Our verdict

T.LY is a URL-shortening and link-management service for individuals, marketers, creators, developers, and teams. It turns long URLs into shareable links and QR codes, supports custom domains with SSL, tracks clicks and scans, and allows…

Read the review →

Geniuslink combines URL shortening with link management for affiliates, creators, publishers, authors, and brands. Its central distinction is destination choice: a short link can route visitors by country, language, device, operating…

Read the review →
  1. T.LYURL Shorteners 9.1Free plan · 5-day trial
  2. GeniuslinkURL Shorteners 8.614-day trial

Strengths and trade-offs

  • T.LY — where it wins

    • Web, Chrome, iOS, Android, and API access
    • Smart URLs support device, location, and browser routing
    • Bulk tools, QR codes, analytics, and custom domains

    Where it doesn't

    • Usage limits vary substantially across plans
    • Team members and webhooks are limited to higher tiers
    • Analytics retention ranges from 5 to 20 days
  • Geniuslink — where it wins

    • Routes visitors by country, language, device, operating system, or time
    • Localizes product links for supported international storefronts
    • Includes click analytics, A/B splitting, and retargeting tools

    Where it doesn't

    • No free plan; the 14-day trial requires a card
    • The $6 monthly plan includes 1,000 clicks, with overage charges beyond that
    • Business pricing is contact-sales
  • T.LY9.1/10 · Free plan · 5-day trial

    A broad link-management toolkit with web, mobile, browser, and API access.

    Visit T.LYFull verdict →
  • Geniuslink8.6/10 · 14-day trial

    Localizes and routes product links, with analytics and tools for affiliate campaigns.

    Visit GeniuslinkFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update