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Head-to-head · KYC Software

Sumsub vs Persona

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Sumsub #2 in KYC Software 9.2/10 14-day trial Free trial✓ 5 of 5 features Visit Sumsub
Persona #5 in KYC Software 8.6/10 Paid ✓ 5 of 5 features Visit Persona

Sumsub leads on 0 checks, Persona on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSumsub · 9.2/10
  • Free trialonly Sumsub

Sumsub scores higher on our rubric for kyc software: 9.2 against 8.6 out of 10; our editors rank them #2 and #5.

Sumsub is the better fit for compliance-heavy teams needing extensive integrations. Persona is the better fit for enterprises needing configurable omnichannel KYC.

  • Sumsub fits best

    Compliance-heavy teams needing extensive integrations

  • Persona fits best

    Enterprises needing configurable omnichannel KYC

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Side by side

Feature Sumsub 9.2/10 Visit ↗ Persona 8.6/10 Visit ↗
At a glance
Editor score 9.2 8.6
Ranking #2 in KYC Software #5 in KYC Software
Best for Compliance-heavy teams needing extensive integrations Enterprises needing configurable omnichannel KYC
Pricing model Paid Paid
Starting price $1.35/unit usage-based —
Free plan — —
Free trial 14 days —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, iOS, Android
Support Email, Live chat, Tickets, Docs · 24/7 Email, Docs, Community
Compliance SOC 2, ISO 27001, GDPR, PCI DSS SOC 2, ISO 27001, GDPR, HIPAA, SSO/SAML
Integrations 12 integrations 105+ integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Sumsub 5/5 · Persona 5/5
Document verification ✓ ✓
Biometric liveness ✓ ✓
Business verification ✓ ✓
AML screening ✓ ✓
API access ✓ ✓
Specs
Integration method Dashboard_and_api Dashboard_and_api
Document types Not checked yet Not checked yet
Our review
Pros
  • Combines KYC, KYB, AML, transaction monitoring, and Travel Rule workflows
  • Supports dashboard workflows, WebSDK, REST API, and verification links
  • Connects with ComplyAdvantage, Chainalysis, Salesforce, Slack, and Okta
  • Covers ID, selfie, document, business, AML, and fraud checks
  • Supports configurable flows, workflows, case management, and manual review
  • Works across web, iOS, Android, APIs, hosted flows, and mobile SDKs
Cons
  • No permanent free plan
  • Basic excludes AML screening and ongoing AML monitoring
  • Paid usage includes minimum monthly commitments
  • No free plan is available
  • Growth and Enterprise plans require contacting sales for pricing
  • Essential has limitations on Document AI and Business Verification
Our verdict

Sumsub is an identity verification and compliance platform for businesses onboarding customers, verifying companies, screening AML risks, and monitoring ongoing activity. It supports government-issued identity document verification,…

Read the review →

Persona is an identity verification and compliance platform for organizations that need to verify individuals, businesses, and ongoing risk. Its coverage suits fintech, payments, marketplaces, cryptocurrency, digital health, government,…

Read the review →
  1. SumsubKYC Software 9.214-day trial
  2. PersonaKYC Software 8.6Paid

Strengths and trade-offs

  • Sumsub — where it wins

    • Combines KYC, KYB, AML, transaction monitoring, and Travel Rule workflows
    • Supports dashboard workflows, WebSDK, REST API, and verification links
    • Connects with ComplyAdvantage, Chainalysis, Salesforce, Slack, and Okta

    Where it doesn't

    • No permanent free plan
    • Basic excludes AML screening and ongoing AML monitoring
    • Paid usage includes minimum monthly commitments
  • Persona — where it wins

    • Covers ID, selfie, document, business, AML, and fraud checks
    • Supports configurable flows, workflows, case management, and manual review
    • Works across web, iOS, Android, APIs, hosted flows, and mobile SDKs

    Where it doesn't

    • No free plan is available
    • Growth and Enterprise plans require contacting sales for pricing
    • Essential has limitations on Document AI and Business Verification

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update