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Head-to-head · Affiliate Link Management Software

ShortlyLink vs LinkTrackr

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score ShortlyLink #1 in Affiliate Link Management Software 9.4/10 Free plan Free plan✓ 1 of 5 features Visit ShortlyLink

ShortlyLink leads on 1 check, LinkTrackr on 0, and 4 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreShortlyLink · 9.4/10
  • Free planonly ShortlyLink
  • Most featuresLinkTrackr · 4 of 5

ShortlyLink scores higher on our rubric for affiliate link management software: 9.4 against 8.4 out of 10; our editors rank them #1 and #7.

ShortlyLink offers free plan; LinkTrackr doesn't.

ShortlyLink is the better fit for teams wanting a capable free link platform. LinkTrackr is the better fit for performance marketers tracking campaign ROI.

  • ShortlyLink fits best

    Teams wanting a capable free link platform

  • LinkTrackr fits best

    Performance marketers tracking campaign ROI

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature ShortlyLink 9.4/10 Visit ↗ LinkTrackr 8.4/10 Visit ↗
At a glance
Editor score 9.4 8.4
Ranking #1 in Affiliate Link Management Software #7 in Affiliate Link Management Software
Best for Teams wanting a capable free link platform Performance marketers tracking campaign ROI
Pricing model Free Paid
Starting price Free plan $7/mo
Free plan ✓ (best) —
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Integrations 6 integrations 5 integrations
Built for Solo, Small business, Mid-market Solo, Small business, Mid-market
Features ShortlyLink 1/5 · LinkTrackr 4/5
Link cloaking Not checked yet ✓ (best)
Geo-targeting ✓ ✓
Link localization Not checked yet Not checked yet
Link rotation Not checked yet ✓ (best)
Conversion tracking Not checked yet ✓ (best)
Specs
Sites included Not checked yet Not checked yet
Team seats Not checked yet Not checked yet
Our review
Pros
  • Free beta plan includes targeting, testing, analytics, and attribution
  • Bulk import supports up to 500 links with custom domains
  • REST API, HMAC-signed webhooks, and major tracking integrations
  • Tracks conversions, SubIDs, pixels, server postbacks, and campaign ROI.
  • Supports custom domains, A/B testing, and URL rotation.
  • Connects with Google Analytics and major marketing networks.
Cons
  • Beta access is limited
  • Custom domains require DNS TXT verification
  • The listed platforms are web and API
  • There is no free plan.
  • Custom domains and postback tracking begin with the Pro plan.
  • Split testing and rotators begin with the Hyper plan.
Our verdict

ShortlyLink is a web-based URL shortener and link-management platform for performance marketers, media buyers, agencies, creators, and developers. It turns long campaign URLs into branded, trackable links with automatically generated or…

Read the review →

LinkTrackr is a hosted web and API platform for performance marketers who need to manage tracking links and measure campaign outcomes. Its feature set covers link cloaking, ad and PPC campaign tracking, conversion measurement for sales and…

Read the review →
  1. ShortlyLinkAffiliate Link Management Software 9.4Free plan
  2. LinkTrackrAffiliate Link Management Software 8.4Paid

Strengths and trade-offs

  • ShortlyLink — where it wins

    • Free beta plan includes targeting, testing, analytics, and attribution
    • Bulk import supports up to 500 links with custom domains
    • REST API, HMAC-signed webhooks, and major tracking integrations

    Where it doesn't

    • Beta access is limited
    • Custom domains require DNS TXT verification
    • The listed platforms are web and API
  • LinkTrackr — where it wins

    • Tracks conversions, SubIDs, pixels, server postbacks, and campaign ROI.
    • Supports custom domains, A/B testing, and URL rotation.
    • Connects with Google Analytics and major marketing networks.

    Where it doesn't

    • There is no free plan.
    • Custom domains and postback tracking begin with the Pro plan.
    • Split testing and rotators begin with the Hyper plan.

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update