Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

Head-to-head · Affiliate Link Management Software

ShortlyLink vs LinkCentral

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
ShortlyLink #1 in Affiliate Link Management Software —/10 Free plan Free plan✓ 1 of 5 features Visit ShortlyLink
Higher score LinkCentral #6 in Affiliate Link Management Software 9.0/10 Free plan · paid from $49.99/yr Free plan✓ 5 of 5 features Visit LinkCentral

ShortlyLink leads on 0 checks, LinkCentral on 4, and 2 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLinkCentral · 9.0/10
  • Free planboth
  • Most featuresLinkCentral · 5 of 5

Our editors rank ShortlyLink at #1 and LinkCentral at #6 for affiliate link management software; ShortlyLink has no rubric score yet (facts researched, not yet scored), so the checks below decide.

LinkCentral offers link cloaking; ShortlyLink doesn't publish it. LinkCentral offers link localization; ShortlyLink doesn't publish it. LinkCentral offers link rotation; ShortlyLink doesn't publish it. LinkCentral offers conversion tracking; ShortlyLink doesn't publish it.

ShortlyLink is the better fit for teams wanting a capable free link platform. LinkCentral is the better fit for wordPress users wanting flexible link infrastructure.

  • ShortlyLink fits best

    Teams wanting a capable free link platform

  • LinkCentral fits best

    WordPress users wanting flexible link infrastructure

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature ShortlyLink —/10 Visit ↗ LinkCentral 9.0/10 Visit ↗
At a glance
Editor score — 9.0
Ranking #1 in Affiliate Link Management Software #6 in Affiliate Link Management Software
Best for Teams wanting a capable free link platform WordPress users wanting flexible link infrastructure
Pricing model Free Free plan + paid
Starting price Not published Not published
Free plan ✓ ✓
Free trial — —
Deployment Cloud Self-hosted
Platforms Web Web
Integrations 6 integrations 13 integrations
Built for Solo, Small business, Mid-market Solo, Small business, Mid-market
Features ShortlyLink 1/5 · LinkCentral 5/5
Link cloaking Not published ✓ (best)
Geo-targeting ✓ ✓
Link localization Not published ✓ (best)
Link rotation Not published ✓ (best)
Conversion tracking Not published ✓ (best)
Specs
Sites included Not published 1 sites
Team seats Not published Not published
Our review
Pros
  • Free beta plan includes targeting, testing, analytics, and attribution
  • Bulk import supports up to 500 links with custom domains
  • REST API, HMAC-signed webhooks, and major tracking integrations
  • Free plan includes link management, tracking, GA4, and redirects
  • Premium adds geo-routing, rotation, conversion tracking, and API access
  • Open-source, self-hosted option with WordPress builder integrations
Cons
  • Beta access is limited
  • Custom domains require DNS TXT verification
  • The listed platforms are web and API
  • Premium licensing is organized by site count or lifetime access
  • Advanced features require a Premium plan
  • The product is focused on WordPress-based websites
Our verdict

ShortlyLink is a web-based URL shortener and link-management platform for performance marketers, media buyers, agencies, creators, and developers. It turns long campaign URLs into branded, trackable links with automatically generated or…

Read the review →

LinkCentral is a WordPress plugin for website owners, digital marketers, SEO specialists, and content creators who need centralized control over branded short links and redirects. It supports custom prefixes and slugs, link cloaking, click…

Read the review →
  1. ShortlyLinkAffiliate Link Management Software —Free plan
  2. LinkCentralAffiliate Link Management Software 9.0Free plan · paid from $49.99/yr

Strengths and trade-offs

  • ShortlyLink — where it wins

    • Free beta plan includes targeting, testing, analytics, and attribution
    • Bulk import supports up to 500 links with custom domains
    • REST API, HMAC-signed webhooks, and major tracking integrations

    Where it doesn't

    • Beta access is limited
    • Custom domains require DNS TXT verification
    • The listed platforms are web and API

  • LinkCentral — where it wins

    • Free plan includes link management, tracking, GA4, and redirects
    • Premium adds geo-routing, rotation, conversion tracking, and API access
    • Open-source, self-hosted option with WordPress builder integrations

    Where it doesn't

    • Premium licensing is organized by site count or lifetime access
    • Advanced features require a Premium plan
    • The product is focused on WordPress-based websites

More comparisons

All affiliate link management software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026