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Head-to-head · E-commerce Apps in Indonesia

Shopee Indonesia vs Tokopedia

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Shopee Indonesia #1 in E-commerce Apps in Indonesia 9.3/10 Free plan Free plan✓ 1 of 2 features Visit Shopee
Tokopedia #3 in E-commerce Apps in Indonesia 9.0/10 Free plan Free plan✓ 1 of 2 features Visit Tokopedia

Shopee Indonesia leads on 1 check, Tokopedia on 1, and 1 is even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreShopee Indonesia · 9.3/10
  • Free planboth

Shopee Indonesia scores higher on our rubric for e-commerce apps in indonesia: 9.3 against 9.0 out of 10; our editors rank them #1 and #3.

Shopee Indonesia offers store pickup; Tokopedia doesn't. Tokopedia offers returns; Shopee Indonesia doesn't publish it.

Shopee Indonesia is the better fit for marketplace shoppers wanting checkout through delivery. Tokopedia is the better fit for general shoppers wanting a broad local marketplace.

  • Shopee Indonesia fits best

    Marketplace shoppers wanting checkout through delivery

  • Tokopedia fits best

    General shoppers wanting a broad local marketplace

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Shopee Indonesia 9.3/10 Visit ↗ Tokopedia 9.0/10 Visit ↗
At a glance
Editor score 9.3 9.0
Ranking #1 in E-commerce Apps in Indonesia #3 in E-commerce Apps in Indonesia
Best for Marketplace shoppers wanting checkout through delivery General shoppers wanting a broad local marketplace
Pricing model Free Free
Starting price Not published Not published
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, Android, iOS Web, iOS, Android
Support Docs Email
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business
Features Shopee Indonesia 1/2 · Tokopedia 1/2
Store pickup ✓ (best) —
Returns Not published ✓ (best)
Specs
Shopping categories Fashion, electronics, health and beauty, home and lifestyle, baby and children, books and magazines, hobbies and collectibles, groceries Electronics; phones and gadgets; fashion; automotive; daily necessities; household; lifestyle; sports; beauty; home and living; mother and baby; pet care
Delivery coverage Shipping options include services described as covering all of Indonesia; availability depends on the service and destination. Shop orders may be delivered to an address in Indonesia; specific delivery options and costs vary by order.
Mobile platforms Android, iOS iOS; Android
Payment methods ShopeePay, SPayLater, COD, bank transfer/virtual account, credit/debit card, credit-card installments, BRI Direct Debit, BCA OneKlik, Mitra Shopee, Agen BRILink, BNI Agen46, Alfamart, Indomaret, QRIS, CIMB Direct Debit, Mandiri Direct Debit Cash on delivery; ATM transfer; mobile banking; virtual account; Alfamart; Indomaret; other valid methods shown at checkout
Our review
Pros
  • Covers categories from fashion and electronics to groceries and books
  • Offers ShopeePay, COD, bank transfers, cards, QRIS and other payment methods
  • Supports courier tracking, pickup points and eligible return or refund requests
  • Covers categories from electronics and fashion to household goods and pet care
  • Offers Indonesia delivery, with returns available depending on the purchase
  • Combines shopping with mobile top-ups and bill payments
Cons
  • Shipping, payment and pickup choices depend on seller, service and destination
  • Returns and refunds apply only to eligible orders within applicable conditions
  • Purchase and shipping costs vary by listing and checkout options
  • Delivery options and costs vary by order
  • Returns and refunds depend on purchase details and seller or merchant terms
  • Cash on delivery and other checkout methods may vary by transaction
Our verdict

Shopee Indonesia is an e-commerce marketplace for shoppers browsing products from Indonesian sellers, from fashion and electronics to groceries, books and home goods. Orders can be placed through the website or Android and iOS apps, with…

Read the review →

Tokopedia brings together physical products and digital goods from third-party sellers and merchants in Indonesia. Shoppers can browse categories including electronics, phones and gadgets, fashion, automotive, daily necessities, household,…

Read the review →
  1. Shopee IndonesiaE-commerce Apps in Indonesia 9.3Free plan
  2. TokopediaE-commerce Apps in Indonesia 9.0Free plan

Strengths and trade-offs

  • Shopee Indonesia — where it wins

    • Covers categories from fashion and electronics to groceries and books
    • Offers ShopeePay, COD, bank transfers, cards, QRIS and other payment methods
    • Supports courier tracking, pickup points and eligible return or refund requests

    Where it doesn't

    • Shipping, payment and pickup choices depend on seller, service and destination
    • Returns and refunds apply only to eligible orders within applicable conditions
    • Purchase and shipping costs vary by listing and checkout options
  • Tokopedia — where it wins

    • Covers categories from electronics and fashion to household goods and pet care
    • Offers Indonesia delivery, with returns available depending on the purchase
    • Combines shopping with mobile top-ups and bill payments

    Where it doesn't

    • Delivery options and costs vary by order
    • Returns and refunds depend on purchase details and seller or merchant terms
    • Cash on delivery and other checkout methods may vary by transaction
  • Shopee Indonesia9.3/10 · Free plan

    A broad marketplace with multiple payment methods, delivery choices and eligible returns.

    Visit ShopeeFull verdict →
  • Tokopedia9.0/10 · Free plan

    A broad local marketplace for physical goods, digital services and Indonesia delivery.

    Visit TokopediaFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update