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Head-to-head · Postcard Maker Software

Postable vs Vistaprint Postcards

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Postable #2 in Postcard Maker Software 9.3/10 Free plan Free plan✓ 4 of 5 features Visit Postable
Vistaprint Postcards #8 in Postcard Maker Software 8.5/10 Paid ✓ 3 of 5 features Visit VistaPrint

Postable leads on 0 checks, Vistaprint Postcards on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scorePostable · 9.3/10
  • Free planonly Postable
  • Most featuresPostable · 4 of 5

Postable scores higher on our rubric for postcard maker software: 9.3 against 8.5 out of 10; our editors rank them #2 and #8.

Postable is the better fit for affordable personal or bulk postcard mailing. Vistaprint Postcards is the better fit for printed postcards with broad size and format options.

  • Postable fits best

    Affordable personal or bulk postcard mailing

  • Vistaprint Postcards fits best

    Printed postcards with broad size and format options

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Side by side

Feature Postable 9.3/10 Visit ↗ Vistaprint Postcards 8.5/10 Visit ↗
At a glance
Editor score 9.3 8.5
Ranking #2 in Postcard Maker Software #8 in Postcard Maker Software
Best for Affordable personal or bulk postcard mailing Printed postcards with broad size and format options
Pricing model Free plan + paid Paid
Starting price $2.24/unit usage-based Not checked yet
Free plan ✓ (best) Not checked yet
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Email, Phone Phone, Docs
Built for Solo, Small business, Mid-market, Enterprise Small business, Solo
Features Postable 4/5 · Vistaprint Postcards 3/5
Print ordering ✓ ✓
Direct mailing ✓ ✓
Variable personalization ✓ (best) Not checked yet
Bulk upload ✓ ✓
Print-ready export Not checked yet Not checked yet
Specs
Postcard formats postcard 4″ x 4″; 4″ x 6″; 4.2″ x 5.5″; 5″ x 7″; 5.5″ x 8.5″; 6″ x 6″; 6″ x 9″; 6″ x 11″; circle; oval; half circle; leaf; EDDM formats
Our review
Pros
  • Prints, addresses, stamps, and mails cards directly to recipients
  • Supports bulk contact imports and variable personalization
  • Free account and volume pricing support different mailing sizes
  • Supports custom templates and customer-supplied artwork uploads
  • Offers varied sizes, stocks, finishes, shapes, and EDDM formats
  • Combines printing with address-list mailing and USPS route distribution
Cons
  • Available through the web rather than a native desktop or mobile app
  • One-card pricing is higher than volume postcard pricing
  • Domestic postage is included only in stated bulk pricing
  • Direct mailing requires an uploaded or purchased address list
  • EDDM is limited to USPS route-based distribution
  • The service is delivered through the web rather than native desktop tools
Our verdict

Postable is a web-based card creation and mailing service for individuals and businesses. It supports folded cards, flat cards, and postcards, with drag-and-drop tools for adding uploaded PNG or JPEG images, text, stickers, and fonts.…

Read the review →

Vistaprint Postcards is a web-based design and printing service for small businesses and organizations that need printed postcards. Users can start with custom postcard templates and online design tools or upload their own artwork, then…

Read the review →
  1. PostablePostcard Maker Software 9.3Free plan
  2. Vistaprint PostcardsPostcard Maker Software 8.5Paid

Strengths and trade-offs

  • Postable — where it wins

    • Prints, addresses, stamps, and mails cards directly to recipients
    • Supports bulk contact imports and variable personalization
    • Free account and volume pricing support different mailing sizes

    Where it doesn't

    • Available through the web rather than a native desktop or mobile app
    • One-card pricing is higher than volume postcard pricing
    • Domestic postage is included only in stated bulk pricing

  • Vistaprint Postcards — where it wins

    • Supports custom templates and customer-supplied artwork uploads
    • Offers varied sizes, stocks, finishes, shapes, and EDDM formats
    • Combines printing with address-list mailing and USPS route distribution

    Where it doesn't

    • Direct mailing requires an uploaded or purchased address list
    • EDDM is limited to USPS route-based distribution
    • The service is delivered through the web rather than native desktop tools

More comparisons

All postcard maker software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update