Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Market Intelligence Software

PitchBook vs CB Insights

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
PitchBook #3 in Market Intelligence Software 9.0/10 Pricing on request ✓ 0 of 3 features Visit PitchBook
CB Insights #5 in Market Intelligence Software 9.0/10 Pricing on request ✓ 1 of 3 features Visit CB Insights

PitchBook leads on 0 checks, CB Insights on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Most featuresCB Insights · 1 of 3

PitchBook and CB Insights score identically on our rubric (9.0 out of 10) for market intelligence software; PitchBook sits at #3 and CB Insights at #5 in our editorial ranking, so the choice comes down to fit.

PitchBook is the better fit for private-market investment and deal intelligence. CB Insights is the better fit for company, technology, and industry landscape research.

  • PitchBook fits best

    Private-market investment and deal intelligence

  • CB Insights fits best

    Company, technology, and industry landscape research

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature PitchBook 9.0/10 Visit ↗ CB Insights 9.0/10 Visit ↗
At a glance
Editor score 9.0 9.0
Ranking #3 in Market Intelligence Software #5 in Market Intelligence Software
Best for Private-market investment and deal intelligence Company, technology, and industry landscape research
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan — Not checked yet
Free trial — —
Deployment Cloud, Mobile, Browser extension Cloud
Platforms Web, Chrome extension Web
Support Live chat, Docs Email, Docs
Built for Mid-market, Enterprise Mid-market, Enterprise
Features PitchBook 0/3 · CB Insights 1/3
Competitor tracking Not checked yet ✓ (best)
Change alerts Not checked yet Not checked yet
Team collaboration Not checked yet Not checked yet
Specs
Market coverage Not checked yet Not checked yet
External data sources Not checked yet Not checked yet
Report export formats Not checked yet Not checked yet
Our review
Pros
  • Profiles span investors, funds, companies, deals, and limited partners.
  • Research includes investment histories, fund returns, valuations, and deal analysis.
  • Live data, alerts, exports, API access, and CRM integrations support research workflows.
  • Competitor profiles, monitoring, and event alerts support ongoing tracking.
  • Market maps, landscape analysis, and thematic research reveal industry context.
  • Search and filtering span companies, funding, patents, hiring, and partnerships.
Cons
  • Pricing is quote-based and varies by seats, firm type, and premium offerings.
  • No free plan is available.
  • Its breadth may exceed the needs of teams seeking a narrowly focused research tool.
  • Access uses a contact-sales model rather than self-service plans.
  • The platform is delivered through the web, with cloud deployment only.
  • Support is provided through email and documentation channels.
Our verdict

PitchBook is a private capital market intelligence platform for investment professionals, companies, and financial institutions. It covers investors, funds, companies, deals, limited partners, people, and market activity across private and…

Read the review →

CB Insights is a cloud-based market and competitive intelligence platform for strategy, innovation, and investment teams. It combines company and market profiles with competitor monitoring, market maps, technology and industry research,…

Read the review →
  1. PitchBookMarket Intelligence Software 9.0Pricing on request
  2. CB InsightsMarket Intelligence Software 9.0Pricing on request

Strengths and trade-offs

  • PitchBook — where it wins

    • Profiles span investors, funds, companies, deals, and limited partners.
    • Research includes investment histories, fund returns, valuations, and deal analysis.
    • Live data, alerts, exports, API access, and CRM integrations support research workflows.

    Where it doesn't

    • Pricing is quote-based and varies by seats, firm type, and premium offerings.
    • No free plan is available.
    • Its breadth may exceed the needs of teams seeking a narrowly focused research tool.
  • CB Insights — where it wins

    • Competitor profiles, monitoring, and event alerts support ongoing tracking.
    • Market maps, landscape analysis, and thematic research reveal industry context.
    • Search and filtering span companies, funding, patents, hiring, and partnerships.

    Where it doesn't

    • Access uses a contact-sales model rather than self-service plans.
    • The platform is delivered through the web, with cloud deployment only.
    • Support is provided through email and documentation channels.

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update