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Head-to-head · Digital Experience Platforms

OpenText Web CMS vs Xperience by Kentico

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score OpenText Web CMS #1 in Digital Experience Platforms 9.2/10 Pricing on request ✓ 6 of 6 features Visit OpenText
Xperience by Kentico #6 in Digital Experience Platforms 8.7/10 Pricing on request ✓ 6 of 6 features Visit Kentico

OpenText Web CMS leads on 0 checks, Xperience by Kentico on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreOpenText Web CMS · 9.2/10

OpenText Web CMS scores higher on our rubric for digital experience platforms: 9.2 against 8.7 out of 10; our editors rank them #1 and #6.

OpenText Web CMS is the better fit for large enterprises needing full web experience operations. Xperience by Kentico is the better fit for microsoft-centered marketing and commerce teams.

  • OpenText Web CMS fits best

    Large enterprises needing full web experience operations

  • Xperience by Kentico fits best

    Microsoft-centered marketing and commerce teams

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Side by side

Feature OpenText Web CMS 9.2/10 Visit ↗ Xperience by Kentico 8.7/10 Visit ↗
At a glance
Editor score 9.2 8.7
Ranking #1 in Digital Experience Platforms #6 in Digital Experience Platforms
Best for Large enterprises needing full web experience operations Microsoft-centered marketing and commerce teams
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Self-hosted Cloud, Self-hosted
Platforms Web Web
Support Email, Phone, Tickets, Community, Docs · 24/7 Email, Live chat, Tickets, Docs · 24/7
Compliance ISO 27001, SOC 2 SOC 2, ISO 27001, GDPR, 2FA
Integrations 14 integrations 6,000+ integrations
Built for Mid-market, Enterprise Mid-market, Enterprise
Features OpenText Web CMS 6/6 · Xperience by Kentico 6/6
Personalization ✓ ✓
Headless delivery ✓ ✓
Experimentation ✓ ✓
Journey orchestration ✓ ✓
Experience analytics ✓ ✓
Digital asset support ✓ ✓
Specs
Deployment model Hybrid Hybrid
Our review
Pros
  • Combines content, personalization, testing, analytics, and journey orchestration
  • Supports coupled, headless, and hybrid content delivery
  • Connects with Google, Microsoft, Salesforce, cloud, and AI services
  • Combines content, DAM, campaigns, commerce, personalization, and journeys
  • Supports hybrid-headless delivery with GraphQL APIs and templates
  • Provides ASP.NET Core, .NET API, and private-cloud deployment options
Cons
  • Broad feature coverage may exceed the needs of focused web teams
  • Pricing requires a conversation with OpenText
  • Compliance scope should be confirmed for the specific product deployment
  • Pricing is configurable and requires contact with sales
  • Its broad feature set may exceed the needs of focused content teams
  • Commerce, CRM, search, and marketing integrations require implementation planning
Our verdict

OpenText Web CMS is an enterprise web content management platform for organizations that create, manage, personalize, and publish digital experiences across websites and other channels. It supports business users, developers, and creative…

Read the review →

Xperience by Kentico is a digital experience platform for marketing and development teams that need content, digital assets, campaigns, commerce, personalization, customer journeys, and AI-assisted workflows in one environment. It supports…

Read the review →
  1. OpenText Web CMSDigital Experience Platforms 9.2Pricing on request
  2. Xperience by KenticoDigital Experience Platforms 8.7Pricing on request

Strengths and trade-offs

  • OpenText Web CMS — where it wins

    • Combines content, personalization, testing, analytics, and journey orchestration
    • Supports coupled, headless, and hybrid content delivery
    • Connects with Google, Microsoft, Salesforce, cloud, and AI services

    Where it doesn't

    • Broad feature coverage may exceed the needs of focused web teams
    • Pricing requires a conversation with OpenText
    • Compliance scope should be confirmed for the specific product deployment
  • Xperience by Kentico — where it wins

    • Combines content, DAM, campaigns, commerce, personalization, and journeys
    • Supports hybrid-headless delivery with GraphQL APIs and templates
    • Provides ASP.NET Core, .NET API, and private-cloud deployment options

    Where it doesn't

    • Pricing is configurable and requires contact with sales
    • Its broad feature set may exceed the needs of focused content teams
    • Commerce, CRM, search, and marketing integrations require implementation planning
  • OpenText Web CMS9.2/10 · Pricing on request

    A broad enterprise DXP for teams managing content, journeys, testing, and multisite delivery.

    Visit OpenTextFull verdict →
  • Xperience by Kentico8.7/10 · Pricing on request

    A broad .NET-based DXP for teams combining content, commerce, personalization, and journeys.

    Visit KenticoFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update