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Head-to-head · Postcard Maker Software

Mailjoy vs PRINTgenie

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Mailjoy #1 in Postcard Maker Software 9.4/10 Free plan Free plan✓ 4 of 5 features Visit Mailjoy
PRINTgenie #3 in Postcard Maker Software 9.1/10 Free plan Free plan✓ 4 of 5 features Visit PRINTgenie

Mailjoy leads on 0 checks, PRINTgenie on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMailjoy · 9.4/10
  • Free planboth

Mailjoy scores higher on our rubric for postcard maker software: 9.4 against 9.1 out of 10; our editors rank them #1 and #3.

Mailjoy is the better fit for postcard campaigns with personalization and tracking. PRINTgenie is the better fit for automated direct-mail campaigns on a budget.

  • Mailjoy fits best

    Postcard campaigns with personalization and tracking

  • PRINTgenie fits best

    Automated direct-mail campaigns on a budget

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Side by side

Feature Mailjoy 9.4/10 Visit ↗ PRINTgenie 9.1/10 Visit ↗
At a glance
Editor score 9.4 9.1
Ranking #1 in Postcard Maker Software #3 in Postcard Maker Software
Best for Postcard campaigns with personalization and tracking Automated direct-mail campaigns on a budget
Pricing model Free plan + paid Free plan + paid
Starting price — —
Free plan ✓ ✓
Free trial — —
Deployment Cloud Cloud, Mobile
Platforms Web Web
Support Email Email, Live chat, Phone
Integrations 5,000+ integrations 5 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Mailjoy 4/5 · PRINTgenie 4/5
Print ordering ✓ ✓
Direct mailing ✓ ✓
Variable personalization ✓ ✓
Bulk upload ✓ ✓
Print-ready export Not checked yet Not checked yet
Specs
Postcard formats 4 x 6 inches; 9 x 6 inches; 11 x 6 inches 6 x 4.25 in; 8.5 x 5.5 in; 9 x 6 in; 11 x 6 in
Our review
Pros
  • Drag-and-drop editing with custom templates and design uploads
  • Personalization, segmentation, address validation, and recipient imports
  • Printing, mailing, delivery tracking, and conversion tracking in one workflow
  • Variable mail merge personalizes postcards and letters at scale
  • Automates postcards, letters, SMS, and email campaign steps
  • Includes address validation, NCOA processing, and list building
Cons
  • Web and API access may not suit teams seeking a native desktop app
  • Monthly credit tiers are limited to 4 x 6 postcards
  • Letters are offered through pay-as-you-go plans rather than credit tiers
  • Printing, postage, and data charges are separate from subscriptions
  • Advanced account options span several plans and access models
  • Its focus is direct mail rather than broad marketing automation
Our verdict

Mailjoy is a web-based direct-mail platform for marketers, agencies, and organizations that need to design, personalize, print, and mail postcards or letters. Its editor supports drag-and-drop creation, custom templates, and design…

Read the review →

PRINTgenie is a web and API-based direct-mail marketing platform for real estate professionals, investors, home-service businesses, and other small businesses. It combines drag-and-drop postcard and letter design with reusable templates,…

Read the review →
  1. MailjoyPostcard Maker Software 9.4Free plan
  2. PRINTgeniePostcard Maker Software 9.1Free plan

Strengths and trade-offs

  • Mailjoy — where it wins

    • Drag-and-drop editing with custom templates and design uploads
    • Personalization, segmentation, address validation, and recipient imports
    • Printing, mailing, delivery tracking, and conversion tracking in one workflow

    Where it doesn't

    • Web and API access may not suit teams seeking a native desktop app
    • Monthly credit tiers are limited to 4 x 6 postcards
    • Letters are offered through pay-as-you-go plans rather than credit tiers

  • PRINTgenie — where it wins

    • Variable mail merge personalizes postcards and letters at scale
    • Automates postcards, letters, SMS, and email campaign steps
    • Includes address validation, NCOA processing, and list building

    Where it doesn't

    • Printing, postage, and data charges are separate from subscriptions
    • Advanced account options span several plans and access models
    • Its focus is direct mail rather than broad marketing automation

More comparisons

All postcard maker software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update