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Head-to-head · Marketing Project Management Software

Lytho vs Opal

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Lytho #2 in Marketing Project Management Software 9.2/10 Pricing on request ✓ 5 of 5 features Visit Lytho
Opal #4 in Marketing Project Management Software 8.9/10 Pricing on request ✓ 4 of 5 features Visit Opal

Lytho leads on 0 checks, Opal on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLytho · 9.2/10
  • Most featuresLytho · 5 of 5

Lytho scores higher on our rubric for marketing project management software: 9.2 against 8.9 out of 10; our editors rank them #2 and #4.

Lytho is the better fit for creative-heavy marketing teams. Opal is the better fit for strategic marketing departments.

  • Lytho fits best

    Creative-heavy marketing teams

  • Opal fits best

    Strategic marketing departments

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Lytho 9.2/10 Visit ↗ Opal 8.9/10 Visit ↗
At a glance
Editor score 9.2 8.9
Ranking #2 in Marketing Project Management Software #4 in Marketing Project Management Software
Best for Creative-heavy marketing teams Strategic marketing departments
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Browser extension Cloud, Mobile, Browser extension
Platforms Web, Chrome extension Web, iOS, Chrome extension
Support Email, Phone, Tickets, Docs Email, Docs
Compliance SOC 2 SSO/SAML
Integrations 17 integrations 19 integrations
Built for Mid-market, Enterprise Enterprise
Features Lytho 5/5 · Opal 4/5
Campaign planning ✓ ✓
Content calendar ✓ ✓
Approval workflows ✓ ✓
Creative proofing ✓ ✓
Resource planning ✓ (best) Not checked yet
Specs
Guest access Limited Limited
Our review
Pros
  • Combines campaign planning, intake, proofing, approvals, and asset management
  • AI-assisted checks support brand, legal, and regulatory review
  • Connects with 15 listed tools across creative, storage, CMS, and work management
  • Connects campaign strategy, calendars, briefs, and execution in one workspace
  • Supports previews, annotations, approvals, asset management, and presentations
  • Offers 15 integrations plus web, iOS, Chrome extension, API, and Gem AI assistance
Cons
  • Pricing requires a custom quote through the sales process
  • Features may vary by subscription plan
  • Guest access is limited
  • Contact-sales pricing makes plan and cost comparisons less direct
  • Limited guest access may constrain collaboration with external contributors
  • Its broad feature set may be more than teams needing only basic project tracking
Our verdict

Lytho is a cloud marketing work management platform for in-house marketing, creative, brand, and compliance teams. It brings structured intake and request management together with project and campaign management, content calendars,…

Read the review →

Opal is a cloud-based marketing planning and project management platform for marketing and communications teams. It brings campaign and strategy planning, visual calendars, content production, creative review, approvals, workflows,…

Read the review →
  1. LythoMarketing Project Management Software 9.2Pricing on request
  2. OpalMarketing Project Management Software 8.9Pricing on request

Strengths and trade-offs

  • Lytho — where it wins

    • Combines campaign planning, intake, proofing, approvals, and asset management
    • AI-assisted checks support brand, legal, and regulatory review
    • Connects with 15 listed tools across creative, storage, CMS, and work management

    Where it doesn't

    • Pricing requires a custom quote through the sales process
    • Features may vary by subscription plan
    • Guest access is limited
  • Opal — where it wins

    • Connects campaign strategy, calendars, briefs, and execution in one workspace
    • Supports previews, annotations, approvals, asset management, and presentations
    • Offers 15 integrations plus web, iOS, Chrome extension, API, and Gem AI assistance

    Where it doesn't

    • Contact-sales pricing makes plan and cost comparisons less direct
    • Limited guest access may constrain collaboration with external contributors
    • Its broad feature set may be more than teams needing only basic project tracking
  • Lytho9.2/10 · Pricing on request

    A strong fit for creative-heavy marketing teams that need structured approvals and asset control.

    Visit LythoFull verdict →
  • Opal8.9/10 · Pricing on request

    A broad marketing work hub for teams connecting strategy, content, approvals, and budgets.

    Visit OpalFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update