Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Proactive Notification Software

Firebase Cloud Messaging vs CM.com Mobile Push

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Firebase Cloud Messaging #3 in Proactive Notification Software 9.0/10 Free plan Free plan✓ 1 of 4 features Visit Firebase
CM.com Mobile Push #5 in Proactive Notification Software 8.6/10 Pricing on request ✓ 4 of 4 features Visit CM.com

Firebase Cloud Messaging leads on 0 checks, CM.com Mobile Push on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreFirebase Cloud Messaging · 9.0/10
  • Free planonly Firebase Cloud Messaging
  • Most featuresCM.com Mobile Push · 4 of 4

Firebase Cloud Messaging scores higher on our rubric for proactive notification software: 9.0 against 8.6 out of 10; our editors rank them #3 and #5.

Firebase Cloud Messaging is the better fit for teams sending web and mobile push at scale. CM.com Mobile Push is the better fit for businesses needing targeted push with SMS fallback.

  • Firebase Cloud Messaging fits best

    Teams sending web and mobile push at scale

  • CM.com Mobile Push fits best

    Businesses needing targeted push with SMS fallback

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Firebase Cloud Messaging 9.0/10 Visit ↗ CM.com Mobile Push 8.6/10 Visit ↗
At a glance
Editor score 9.0 8.6
Ranking #3 in Proactive Notification Software #5 in Proactive Notification Software
Best for Teams sending web and mobile push at scale Businesses needing targeted push with SMS fallback
Pricing model Free Paid
Starting price Free Pricing on request
Free plan ✓ (best) Not checked yet
Free trial — —
Deployment Cloud, Mobile, Browser extension Cloud, Mobile
Platforms Web, iOS, Android iOS, Android, Web
Compliance GDPR GDPR
Integrations 5 integrations 3 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Firebase Cloud Messaging 1/4 · CM.com Mobile Push 4/4
SMS notifications Not checked yet ✓ (best)
Push notifications Not checked yet ✓ (best)
Workflow automation Not checked yet ✓ (best)
API access ✓ ✓
Specs
Delivery channels Not checked yet Mobile push; SMS fallback
Monthly message limit Not checked yet Not checked yet
Contact limit Not checked yet Not checked yet
Our review
Pros
  • Supports push delivery to iOS, Android, and web apps
  • Targets devices, groups, topics, and audience segments
  • Includes scheduling, analytics integration, and notification A/B testing
  • Segments audiences and personalizes messages using user behavior
  • Automates behavior-based messages and supports SMS fallback
  • Offers performance analysis, testing, and webhook delivery reports
Cons
  • Focused on notification and data messages rather than broader channels
  • Sending and targeting options require developer or Firebase tooling
  • Other Firebase or Google Cloud services may incur charges on Blaze
  • Pricing requires contacting sales
  • The documented push channel is one-way
  • Rich image content requires the V2 SDK
Our verdict

Firebase Cloud Messaging (FCM) is a cloud service for sending notification and data messages to iOS, Android, and web applications. It suits developers building engagement, synchronization, and re-engagement notifications, from solo…

Read the review →

CM.com Mobile Push helps businesses send targeted push notifications to users of their own iOS and Android apps. It is suited to teams that want to connect app messaging to audience segments and user behavior, with SMS available as a…

Read the review →
  1. Firebase Cloud MessagingProactive Notification Software 9.0Free plan
  2. CM.com Mobile PushProactive Notification Software 8.6Pricing on request

Strengths and trade-offs

  • Firebase Cloud Messaging — where it wins

    • Supports push delivery to iOS, Android, and web apps
    • Targets devices, groups, topics, and audience segments
    • Includes scheduling, analytics integration, and notification A/B testing

    Where it doesn't

    • Focused on notification and data messages rather than broader channels
    • Sending and targeting options require developer or Firebase tooling
    • Other Firebase or Google Cloud services may incur charges on Blaze

  • CM.com Mobile Push — where it wins

    • Segments audiences and personalizes messages using user behavior
    • Automates behavior-based messages and supports SMS fallback
    • Offers performance analysis, testing, and webhook delivery reports

    Where it doesn't

    • Pricing requires contacting sales
    • The documented push channel is one-way
    • Rich image content requires the V2 SDK
  • Firebase Cloud Messaging9.0/10 · Free plan

    Free push messaging with targeting, scheduling, APIs, analytics, and A/B testing.

    Visit FirebaseFull verdict →
  • CM.com Mobile Push8.6/10 · Pricing on request

    API-based push messaging with behavioral targeting, automation, and delivery reporting.

    Visit CM.comFull verdict →

More comparisons

All proactive notification software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update