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Head-to-head · User Flow Software

Figr vs Storyflow

  • Updated Sep 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Figr #3 in User Flow Software 8.2/10 Free plan · paid from $32/mo (annual) Free plan✓ 4 of 5 features Visit Figr
Storyflow #7 in User Flow Software 3.0/10 Paid ✓ 0 of 5 features Visit Storyflow

Figr leads on 5 checks, Storyflow on 0, and 0 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreFigr · 8.2/10
  • Free planonly Figr
  • Most featuresFigr · 4 of 5

Figr scores higher on our rubric for user flow software: 8.2 against 3.0 out of 10; our editors rank them #3 and #7.

Figr offers free plan; Storyflow doesn't. Figr offers real-time collaboration; Storyflow doesn't publish it. Figr offers interactive prototypes; Storyflow doesn't publish it. Figr offers version history; Storyflow doesn't publish it. Figr offers screen imports; Storyflow doesn't publish it.

Figr is the better fit for product teams needing end-to-end flow design. Storyflow is the better fit for teams needing affordable collaborative flow maps.

  • Figr fits best

    Product teams needing end-to-end flow design

  • Storyflow fits best

    Teams needing affordable collaborative flow maps

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature Figr 8.2/10 Visit ↗ Storyflow 3.0/10 Visit ↗
At a glance
Editor score 8.2 3.0
Ranking #3 in User Flow Software #7 in User Flow Software
Best for Product teams needing end-to-end flow design Teams needing affordable collaborative flow maps
Pricing model Free plan + paid Paid
Starting price Not published Not published
Free plan ✓ (best) —
Free trial — —
Deployment Cloud, Self-hosted, Browser extension Cloud
Platforms Web, Chrome extension Web
Support Email, Live chat, Docs Email, Docs
Integrations 8 integrations 1 integrations
Built for Solo, Small business, Enterprise Solo, Small business, Mid-market, Enterprise
Features Figr 4/5 · Storyflow 0/5
Real-time collaboration ✓ (best) Not published
Interactive prototypes ✓ (best) Not published
Version history ✓ (best) Not published
Flow templates Not published Not published
Screen imports ✓ (best) Not published
Specs
Export formats PNG, JPG, Figma, JSON, HTML, React/TSX PNG, SVG, PDF
Supported platforms web, Chrome extension, self-hosted/on-premise Not published
Our review
Pros
  • Combines journeys, prototypes, UX reviews, and edge-case mapping
  • Ingests screens, Figma files, PRDs, recordings, and docs
  • Exports to Figma, JSON, HTML, React/TSX, PNG, and JPG
  • Infinite canvas supports sitemaps, user flows, and layout blocks
  • AI can generate a starting site structure from a prompt
  • View-only and editable sharing plus PNG, SVG, and PDF export
Cons
  • Credit limits may constrain frequent AI-assisted work
  • Its broad scope may exceed the needs of flowchart-only teams
  • Advanced governance features are reserved for Enterprise
  • Paid-only during early access
  • No clickable interactive prototypes
  • High-fidelity design work is handed off to Figma
Our verdict

Figr is product-aware AI design software for product managers, designers, and software teams working across user flows and product experiences. It combines user journey diagrams, process flowcharts, decision trees, state diagrams,…

Read the review →

Storyflow is a browser-based visual workspace for planning websites and apps before high-fidelity design. It brings sitemaps, user flows, page structures, layout blocks, references, and AI-generated starting points into one infinite…

Read the review →
  1. FigrUser Flow Software 8.2Free plan · paid from $32/mo (annual)
  2. StoryflowUser Flow Software 3.0Paid

Strengths and trade-offs

  • Figr — where it wins

    • Combines journeys, prototypes, UX reviews, and edge-case mapping
    • Ingests screens, Figma files, PRDs, recordings, and docs
    • Exports to Figma, JSON, HTML, React/TSX, PNG, and JPG

    Where it doesn't

    • Credit limits may constrain frequent AI-assisted work
    • Its broad scope may exceed the needs of flowchart-only teams
    • Advanced governance features are reserved for Enterprise
  • Storyflow — where it wins

    • Infinite canvas supports sitemaps, user flows, and layout blocks
    • AI can generate a starting site structure from a prompt
    • View-only and editable sharing plus PNG, SVG, and PDF export

    Where it doesn't

    • Paid-only during early access
    • No clickable interactive prototypes
    • High-fidelity design work is handed off to Figma
  • Figr8.2/10 · Free plan · paid from $32/mo (annual)

    A broad product-flow workspace combining UX analysis, prototypes, collaboration, and exports.

    Visit FigrFull verdict →
  • Storyflow3.0/10 · Paid

    A collaborative flow-mapping workspace with AI structure generation and flexible exports.

    Visit StoryflowFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026