Head-to-head · Rack Labels Solutions
ESL-Easy vs Displaydata ESL Platform
ESL-Easy leads on 0 checks, Displaydata ESL Platform on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreESL-Easy · 8.6/10
- Free planonly ESL-Easy
- Most featuresESL-Easy · 3 of 3
ESL-Easy scores higher on our rubric for rack labels solutions: 8.6 against 8.2 out of 10; our editors rank them #5 and #8.
ESL-Easy is the better fit for small retailers seeking flexible ESL software. Displaydata ESL Platform is the better fit for mid-market and enterprise retail chains.
- ESL-Easy fits best
Small retailers seeking flexible ESL software
- Displaydata ESL Platform fits best
Mid-market and enterprise retail chains
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Side by side
| Feature | ESL-Easy 8.6/10 Visit ↗ | Displaydata ESL Platform 8.2/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.6 | 8.2 |
| Ranking | #5 in Rack Labels Solutions | #8 in Rack Labels Solutions |
| Best for | Small retailers seeking flexible ESL software | Mid-market and enterprise retail chains |
| Pricing model | Free | Paid |
| Starting price | Free plan | Pricing on request |
| Free plan | ✓ (best) | Not checked yet |
| Free trial | — | — |
| Deployment | Self-hosted, Mobile | Cloud |
| Platforms | Windows, Android, iOS | Web |
| Built for | Small business, Mid-market, Enterprise | Mid-market, Enterprise |
| Features ESL-Easy 3/3 · Displaydata ESL Platform 2/3 | ||
| Electronic shelf labels | ✓ | ✓ |
| Barcode support | ✓ (best) | Not checked yet |
| Multi-store management | ✓ | ✓ |
| Specs | ||
| Label formats | Electronic label models and sizes vary; supports customizable templates for labels. | Not checked yet |
| Product data import | Integration | Integration |
| Print output | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | ESL-Easy connects a retailer’s till or inventory system to electronic shelf labels, sending price changes to linked labels. It is aimed at retailers that want software for label updates and management without ongoing software license fees,… Read the review → |
Displaydata ESL Platform is a cloud-managed system for retailers that need to change and monitor electronic shelf labels across one or many stores. Its web interface supports centralized management of labels, pricing, and promotions,… Read the review → |
Strengths and trade-offs
ESL-Easy — where it wins
- Automatically updates linked labels when product prices change
- Manages labels across multiple store locations
- Supports custom templates, codes, and mixed label manufacturers
Where it doesn't
- Requires electronic labels and access points as separate hardware
- Installation runs on customer hardware rather than as a hosted service
- Label models and sizes vary, so template needs depend on the labels
Displaydata ESL Platform — where it wins
- Monitors label status, battery life, and temperature in real time
- Centralizes label changes across one or many stores
- Provides price and promotion change reports
Where it doesn't
- Pricing requires contacting sales
- Depends on integrations with existing retail systems
- Specific rack-label formats and printing functions are not described
- ESL-Easy8.6/10 · Free plan
Free ESL software links inventory data to labels and manages updates across stores.
Visit ESL-EasyFull verdict → - Displaydata ESL Platform8.2/10 · Pricing on request
A cloud-managed ESL platform for coordinating shelf labels and pricing across stores.
Visit DisplaydataFull verdict →
More comparisons
- Aquila Shelf Edge vs ESL-Easy
- Aquila Shelf Edge vs Displaydata ESL Platform
- Tohme ESL vs ESL-Easy
- Tohme ESL vs Displaydata ESL Platform
- Canister Software vs ESL-Easy
- Canister Software vs Displaydata ESL Platform
- PriceFlow vs ESL-Easy
- PriceFlow vs Displaydata ESL Platform
All rack labels solutions comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Last updated · How we research and update


