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Head-to-head · Rack Labels Solutions

ESL-Easy vs Displaydata ESL Platform

  • Updated Nov 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score ESL-Easy #5 in Rack Labels Solutions 8.6/10 Free plan Free plan✓ 3 of 3 features Visit ESL-Easy
Displaydata ESL Platform #8 in Rack Labels Solutions 8.2/10 Pricing on request ✓ 2 of 3 features Visit Displaydata

ESL-Easy leads on 0 checks, Displaydata ESL Platform on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreESL-Easy · 8.6/10
  • Free planonly ESL-Easy
  • Most featuresESL-Easy · 3 of 3

ESL-Easy scores higher on our rubric for rack labels solutions: 8.6 against 8.2 out of 10; our editors rank them #5 and #8.

ESL-Easy is the better fit for small retailers seeking flexible ESL software. Displaydata ESL Platform is the better fit for mid-market and enterprise retail chains.

  • ESL-Easy fits best

    Small retailers seeking flexible ESL software

  • Displaydata ESL Platform fits best

    Mid-market and enterprise retail chains

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Side by side

Feature ESL-Easy 8.6/10 Visit ↗ Displaydata ESL Platform 8.2/10 Visit ↗
At a glance
Editor score 8.6 8.2
Ranking #5 in Rack Labels Solutions #8 in Rack Labels Solutions
Best for Small retailers seeking flexible ESL software Mid-market and enterprise retail chains
Pricing model Free Paid
Starting price Free plan Pricing on request
Free plan ✓ (best) Not checked yet
Free trial — —
Deployment Self-hosted, Mobile Cloud
Platforms Windows, Android, iOS Web
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features ESL-Easy 3/3 · Displaydata ESL Platform 2/3
Electronic shelf labels ✓ ✓
Barcode support ✓ (best) Not checked yet
Multi-store management ✓ ✓
Specs
Label formats Electronic label models and sizes vary; supports customizable templates for labels. Not checked yet
Product data import Integration Integration
Print output Not checked yet Not checked yet
Our review
Pros
  • Automatically updates linked labels when product prices change
  • Manages labels across multiple store locations
  • Supports custom templates, codes, and mixed label manufacturers
  • Monitors label status, battery life, and temperature in real time
  • Centralizes label changes across one or many stores
  • Provides price and promotion change reports
Cons
  • Requires electronic labels and access points as separate hardware
  • Installation runs on customer hardware rather than as a hosted service
  • Label models and sizes vary, so template needs depend on the labels
  • Pricing requires contacting sales
  • Depends on integrations with existing retail systems
  • Specific rack-label formats and printing functions are not described
Our verdict

ESL-Easy connects a retailer’s till or inventory system to electronic shelf labels, sending price changes to linked labels. It is aimed at retailers that want software for label updates and management without ongoing software license fees,…

Read the review →

Displaydata ESL Platform is a cloud-managed system for retailers that need to change and monitor electronic shelf labels across one or many stores. Its web interface supports centralized management of labels, pricing, and promotions,…

Read the review →
  1. ESL-EasyRack Labels Solutions 8.6Free plan
  2. Displaydata ESL PlatformRack Labels Solutions 8.2Pricing on request

Strengths and trade-offs

  • ESL-Easy — where it wins

    • Automatically updates linked labels when product prices change
    • Manages labels across multiple store locations
    • Supports custom templates, codes, and mixed label manufacturers

    Where it doesn't

    • Requires electronic labels and access points as separate hardware
    • Installation runs on customer hardware rather than as a hosted service
    • Label models and sizes vary, so template needs depend on the labels
  • Displaydata ESL Platform — where it wins

    • Monitors label status, battery life, and temperature in real time
    • Centralizes label changes across one or many stores
    • Provides price and promotion change reports

    Where it doesn't

    • Pricing requires contacting sales
    • Depends on integrations with existing retail systems
    • Specific rack-label formats and printing functions are not described
  • ESL-Easy8.6/10 · Free plan

    Free ESL software links inventory data to labels and manages updates across stores.

    Visit ESL-EasyFull verdict →
  • Displaydata ESL Platform8.2/10 · Pricing on request

    A cloud-managed ESL platform for coordinating shelf labels and pricing across stores.

    Visit DisplaydataFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Last updated · How we research and update