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Head-to-head · Logo Animation Makers

Adobe Express Video vs smooth.video

  • Updated Sep 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Adobe Express Video #1 in Logo Animation Makers 9.0/10 Free plan · 30-day trial Free plan✓ 0 of 3 features Visit Adobe Express
smooth.video #8 in Logo Animation Makers 6.9/10 Free plan Free plan✓ 3 of 3 features Visit smooth.video

Adobe Express Video leads on 0 checks, smooth.video on 3, and 1 is even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAdobe Express Video · 9.0/10
  • Free planboth
  • Most featuressmooth.video · 3 of 3

Adobe Express Video scores higher on our rubric for logo animation makers: 9.0 against 6.9 out of 10; our editors rank them #1 and #8.

smooth.video offers logo reveal templates; Adobe Express Video doesn't publish it. smooth.video offers watermark-free export; Adobe Express Video doesn't publish it. smooth.video offers custom colours; Adobe Express Video doesn't publish it.

Adobe Express Video is the better fit for adobe users making branded social video. smooth.video is the better fit for free logo reveals with transparent exports.

  • Adobe Express Video fits best

    Adobe users making branded social video

  • smooth.video fits best

    Free logo reveals with transparent exports

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature Adobe Express Video 9.0/10 Visit ↗ smooth.video 6.9/10 Visit ↗
At a glance
Editor score 9.0 6.9
Ranking #1 in Logo Animation Makers #8 in Logo Animation Makers
Best for Adobe users making branded social video Free logo reveals with transparent exports
Pricing model Free plan + paid Free
Starting price Not published Not published
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Mobile Cloud, Browser extension
Platforms Web, iOS, Android Web
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business
Features Adobe Express Video 0/3 · smooth.video 3/3
Logo reveal templates Not published ✓ (best)
Watermark-free export Not published ✓ (best)
Custom colours Not published ✓ (best)
Specs
Max export resolution Not published 4k
Music options Not published Upload
Export formats Not published MP4, GIF, WebM, PNG, JPG, WebP
Our review
Pros
  • Animation presets and templates support social and promotional videos.
  • Brand kits and social resizing help keep videos on-brand across channels.
  • Photoshop, Illustrator, and Creative Cloud Libraries integrations.
  • Animate separate logo layers and text on a timeline
  • Export MP4, GIF, transparent WebM, and still images
  • No account, watermark, or export limit on the Free plan
Cons
  • It is a broad video editor, not a dedicated logo animation tool.
  • The Free plan includes only limited Adobe Stock assets.
  • Brand management and administration features require higher-tier plans.
  • Focused on lightweight animations rather than a dedicated motion-design suite
  • Runs in a browser, which may not suit desktop-first workflows
  • No paid tier for buyers seeking a broader set of plan options
Our verdict

Adobe Express Video is the video-creation capability within the broader Adobe Express app, aimed at individuals, creators, students, marketers, and small businesses. For logo animation, it offers animation presets, video templates, and…

Read the review →

For short logo reveals, intros, and other motion graphics, smooth.video offers a browser-based editor aimed at solo creators and small teams who want to work without installing software or creating an account. Users can start from a…

Read the review →
  1. Adobe Express VideoLogo Animation Makers 9.0Free plan · 30-day trial
  2. smooth.videoLogo Animation Makers 6.9Free plan

Strengths and trade-offs

  • Adobe Express Video — where it wins

    • Animation presets and templates support social and promotional videos.
    • Brand kits and social resizing help keep videos on-brand across channels.
    • Photoshop, Illustrator, and Creative Cloud Libraries integrations.

    Where it doesn't

    • It is a broad video editor, not a dedicated logo animation tool.
    • The Free plan includes only limited Adobe Stock assets.
    • Brand management and administration features require higher-tier plans.
  • smooth.video — where it wins

    • Animate separate logo layers and text on a timeline
    • Export MP4, GIF, transparent WebM, and still images
    • No account, watermark, or export limit on the Free plan

    Where it doesn't

    • Focused on lightweight animations rather than a dedicated motion-design suite
    • Runs in a browser, which may not suit desktop-first workflows
    • No paid tier for buyers seeking a broader set of plan options

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update