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To sign in to Amazon Business on a computer, open the Amazon Business sign-in page and follow the prompts. On a phone, use the Amazon Business app for iOS or Android. If your organization uses single sign-on (SSO), start from the work sign-in link or procurement system your administrator provides; your organization may also require two-step verification.

Sign in to Amazon Business on a desktop

  1. Open the Amazon Business sign-in page.
  2. Select the sign-in option and follow the on-screen prompts for your account.
  3. If your workplace uses SSO, use the dedicated work link or procurement route provided by your administrator instead of guessing at a sign-in address.

The screens can vary with account status, location, and your organization’s login configuration.

Sign in on a mobile phone

Install and open the Amazon Business app from the iOS App Store or Google Play, then sign in with your business account or follow your organization’s SSO route. Amazon says the app supports business purchasing and account management. Depending on your role and the app’s current features, you may be able to track orders, download invoices, manage settings, and receive order or approval notifications.

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To find account options, look for Business Settings in the app menu. The settings available to you depend on your account role.

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  • Small size, bigger sound – Stream your favorite music, shows, podcasts, and more from providers like Amazon Music, Spotify, and Prime Video—now with deeper bass and clearer vocals. Includes a 5.5" display so you can view shows, song titles, and more at a glance.
  • Keep your home comfortable – Control compatible smart devices like lights and thermostats, even while you're away.
  • See more with the built-in camera – Check in on your family, pets, and more using the built-in camera. Drop in on your home when you're out or view the front door from your Echo Show 5 with compatible video doorbells.
  • See your photos on display – When not in use, set the background to a rotating slideshow of your favorite photos. Invite family and friends to share photos to your Echo Show. Prime members also get unlimited cloud photo storage.

Choose the right sign-in route

Situation Where to start What to expect
Existing account, desktop Amazon Business sign-in page Follow the prompts; the flow may vary by account or organization configuration.
Existing account, phone Amazon Business app for iOS or Android Sign in in the app, or use your organization’s SSO route if applicable.
Workplace uses SSO Organization-provided direct sign-in link or e-procurement Punchout Authenticate with corporate credentials after reaching Amazon Business through the configured route.
New Amazon Business user Account creation option on the official sign-in page Register with a work email and company information; Amazon may request business verification.

Use your organization’s SSO

SSO is configured by your organization, not enabled as an end-user workaround. Amazon Business describes SSO based on SAML 2.0 and support for identity providers including Okta, Microsoft Azure, Microsoft ADFS, OneLogin, AWS SSO, TrustLogin, and Google G Suite, among others. Your administrator or IT team configures the identity-provider app, shares metadata and attribute mappings with Amazon Business, and tests and activates the connection.

As a user, ask your administrator or IT help desk which route to use: a dedicated service-provider-initiated link or an e-procurement Punchout. If your organization uses SSO, do not assume the standard sign-in page alone will show the correct work login flow.

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  • FAMILY ORGANIZATION HUB - See your top widgets at a glance, like your family’s calendars and to-do lists, local weather, smart home, and more.
  • ALL YOUR FAVORITES, ALL RIGHT HERE - Built-in Fire TV unlocks endless entertainment, so you can enjoy your favorite content from thousands of apps like Prime Video, Netflix, YouTube, Apple TV, and more (subscription may be required). Fire TV remote included. Plus, now you can quickly add a device to play music with Active Media - start playing a song in the kitchen, then add the living room and bedroom on the fly.
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Create a new account or convert a personal account

Amazon says registration is free and has no long-term commitment or minimum spend. New registration requires a work email and company information, and Amazon may ask for additional business verification. If requested, Amazon suggests having an EIN, business license, and official state documents available.

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  • Creating a new account: use a work email or another email address different from the one on your personal Amazon account.
  • Converting a personal account: use the email address already associated with that personal account.

Choose the account-creation route on the sign-in page and provide the requested information. Verification requirements can vary.

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  • Content looks and sounds incredible: Watch shows on Prime Video, Netflix, and more on the vibrant Full-HD 11" screen and enjoy room-filling spatial audio, crisper vocals, wider sound stage, and up to 2x bass versus Echo Show 8 (2023 release). With Alexa+, find the name of that song you love and discover new shows based on your preferences.
  • Your everyday assistant: The 11" display makes it easy to see recipes and calendars at a glance, find meal inspo, and manage your shopping lists. With Alexa+, find recipes based on foods you love, make reservations, order groceries, and more.
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  • Crystal-clear video calls: Video calls feel natural on the vibrant 11" screen with a centered, auto-framing camera, 3.3x zoom, and noise reduction technology. Use live view to check in on your family, pets, and more while you're away.

Why Amazon Business may ask for a verification code

Your organization administrator can require two-step verification (2SV) for member accounts. Amazon’s November 25, 2025 release note says affected users are prompted to enroll at their next sign-in and can choose SMS or an authenticator app. The note lists availability in the US, UK, Germany, France, Italy, Spain, Japan, India, Canada, Australia, and Mexico; regional availability may change.

For organizations using SSO, Amazon recommends managing MFA through the identity provider to avoid multiple authentication challenges. If you are unsure whether a prompt is expected, contact your administrator before changing your sign-in method.

Rank #4
Amazon Echo Show 5 (newest model), Smart display, Designed for Alexa+, 2x the bass and clearer sound, Glacier White
  • Alexa can show you more - Echo Show 5 includes a 5.5” display so you can see news and weather at a glance, make video calls, view compatible cameras, stream music and shows, and more.
  • Small size, bigger sound – Stream your favorite music, shows, podcasts, and more from providers like Amazon Music, Spotify, and Prime Video—now with deeper bass and clearer vocals. Includes a 5.5" display so you can view shows, song titles, and more at a glance.
  • Keep your home comfortable – Control compatible smart devices like lights and thermostats, even while you're away.
  • See more with the built-in camera – Check in on your family, pets, and more using the built-in camera. Drop in on your home when you're out or view the front door from your Echo Show 5 with compatible video doorbells.
  • See your photos on display – When not in use, set the background to a rotating slideshow of your favorite photos. Invite family and friends to share photos to your Echo Show. Prime members also get unlimited cloud photo storage.
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What to do if sign-in fails

Amazon’s published login guidance identifies the sign-in page, organization-managed SSO, and possible 2SV enrollment, but does not specify recovery steps for a rejected password, locked account, or missing verification code. For those problems, contact Amazon Business account support or your organization’s administrator or IT help desk. If your employer manages the account, ask IT whether the account is active and which sign-in route applies.

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Best Value
Amazon Echo Show 8 (newest model), Vibrant HD 8.7" display with spatial audio, Designed for Alexa+, Graphite
  • Powerfully smart, beautifully built: The redesigned 8.7" smart display features a vibrant HD touchscreen with 15% more viewing area versus Echo Show 8 (2023 release), built-in smart home hub, AZ3 Pro chip for powerful performance, and Omnisense technology for highly personalized experiences.
  • Content sounds incredible: Stream music or watch shows on Prime Video, Netflix, and more. All with room-filling spatial audio, crisper vocals, wider sound stage, and up to 2x bass versus Echo Show 8 (2023 release). With Alexa+, find the name of that song you love and discover new shows based on your preferences.
  • Your everyday assistant: See recipes and calendars at a glance, easily find meal inspo and manage your shopping lists. With Alexa+, find recipes based on foods you love, make reservations, order groceries, and more.
  • Simple Smart Home control: Pair and control thousands of devices that work with Alexa without needing a separate smart home hub. Easily view your camera feeds. Manage lights, thermostats, and more using the display or your voice. With Omnisense technology, you can activate routines via temperature, presence, or visual ID detection.
  • Crystal-clear video calls: Video calls feel natural with a centered, auto-framing camera, 3.3x zoom, and noise reduction technology. Use live view to check in on your family, pets, and more while you're away.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.